Associate Director, K-12

About this role

Associate Director, K-12 (Candidate Must Reside in Western United States)     

College Board – State & District Partnerships    

Territory: Alaska, Wyoming, and Montan a  

Location:   This is a remote role. Candidates for this role must   reside   in   Western United States   i.e.   California, Oregon, Washington,   Arizona, Colorado, Idaho, Montana, Nevada, Utah,   or   Wyoming .   All CB employees   are required to   travel to meet   in person for business purposes .      

Role Type: This is a   full-time   position  

About the Team  

The Western Regional K-12 team at College Board is a high-performing, mission-driven consultative sales team focused on expanding access to College Board programs and services. We combine sales   expertise   with a deep commitment to creating opportunities for students, partnering with educators, district leaders, and state officials to drive adoption of solutions that improve student outcomes.  

As part of the State & District Partnerships division, we   are responsible for   growing the reach and impact of College Board programs, including the SAT Suite of Assessments, Advanced Placement, and   BigFuture . We take a strategic, data-informed approach to managing territories, building pipelines, and advancing opportunities from   initial   engagement through long-term   partnership .  

Our work is relationship-driven and results-oriented, with a clear focus on driving adoption and meeting ambitious growth goals across our territories. We engage in consultative sales cycles, align solutions to partner priorities, and support successful implementation to ensure sustained impact. Team members are accountable for meeting goals, continuously strengthening their sales practice, and contributing to a culture of collaboration, learning, and shared success.  

About   the Opportunity  

As an Associate Director of K–12, you   are responsible for   driving growth and achieving sales goals for College Board programs and services within an assigned territory. You execute against established state and regional strategies, owning a portfolio of accounts and a pipeline of opportunities that expand access to College Board programs.  

You are accountable for delivering against defined sales goals, owning your pipeline from prospecting through close, and consistently advancing opportunities to drive adoption. You independently manage sales cycles and partner relationships, while collaborating with senior leaders on more complex or large-scale opportunities. Through consultative selling, strategic account management, and disciplined follow-through, you move partners from interest to commitment.  

In this role, you will:  

Strategic Account Planning and Sales Execution (50%)  

• Consistently build and   maintain   account management plans and business review with each assigned account to strengthen current program adoption and drive growth in new areas.  

• Deeply understand state and district opportunities and challenges to deliver district account plans that provide data-driven, customized solutions to meet state and district needs, with the goal of growing business across your assigned territory  

• Track progress towards meeting goals with the intent of achieving or exceeding individual goals that contribute to the state- and regional-level goals of expanding post-secondary opportunities for students  

• Analyze and assess trends using College Board data sources in assigned territory, planning account activity that aligns with larger state and regional goals  

• Drive consultative, solution-based sales cycles with district leaders, influencing long-term adoption decisions.   

• Build and   maintain   knowledge and   expertise   in College Board program and service innovations as well as broader K12 educational trends  

Manage Key Relationships (30%)  

• Build and   maintain   strong relationships with key officials independently or collaboratively with colleagues while continuously   identifying   new opportunities to cultivate partnerships.  

• Conduct necessary outreach to existing, new and   previous   state/district partners  

• Coordinate with district leadership and internal CB teams to deliver support necessary to successfully implement selected CB programs and services.  

 Deliver Consistent Sales Data and Insights & Projects (20%)  

• Utilize Salesforce CRM to   monitor   progress toward goals, account   management,  and   opportunity management to support ongoing coaching as well as individual, regional, and divisional goal attainment.  

• Share wider sales strategies,   insights   and innovations regionally and divisionally to accelerate CB’s growth, reach,   impact   and culture  

About You  

You have:  

• 3–5+ years of professional experience in education, sales, or   a related   field. We welcome candidates with classroom teaching experience who are interested in transitioning into a consultative, goal-oriented sales role  

• Interest in and commitment to a sales career path, including comfort with owning a pipeline, meeting goals, and driving partners toward adoption decisions  

• Motivation to achieve and exceed sales goals, with a proactive approach to advancing opportunities and closing deals  

• A strong achievement orientation, with   a track record   of setting and   attaining   ambitious goals (in teaching, sales, or other performance-driven environments)  

• Ability to build and sustain meaningful relationships across diverse stakeholder groups, translating educator needs into actionable solutions and influencing partners toward adoption through consultative engagement  

• Strong organizational and prioritization skills, with the ability to manage multiple time-sensitive projects simultaneously  

• Experience using CRM systems such as Salesforce (preferred), including managing   workflows   and supporting data-informed decision-making  

• A   Bachelor’s   degree  

• Willingness to travel   frequently , up to 50%,

Similar jobs

• Assistant Director, K-12 Delivery Specialist — Collegeboard · Remote
• Associate Director — SS&C Technologies · Bellevue - 139th Avenue
• Associate Director — University of Southern California · Los Angeles, CA - University Park Campus
• Associate Director — Ogilvy · New York, New York
• Lead Assistant Director, K-14 — Ivy Tech Community College · Indianapolis, IN
• Assistant Director K-14 Initiatives — Ivy Tech Community College · East Chicago, IN
• Assistant Director, College Development — University of Chicago · Chicago, IL
• Assistant or Associate Professor in K-12 Leadership — University of Wisconsin-Madison · Madison, WI