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VP, Enterprise & Field Marketing

Diligentcorporation

New York, NY, USonsite

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About this role

We're looking for a Head of Enterprise & Field Marketing to lead and scale our global field marketing organization, own account-based marketing for our largest and most strategic accounts, drive alliances and partner marketing in service of enterprise growth and regional strength; and oversee our strategic events strategy and programs.

This is a senior leadership role responsible for the strategy, team, and execution to drive high-quality pipeline and conversion for Diligent’s AI-powered GRC platform in all regions, and design programs that turns enterprise pipeline into revenue through a full-funnel approach, including integrated regional campaigns; 1:1/1:few ABM for named global accounts; bespoke strategic events that offer cut-through experiences for prospects and customers; and leveraging co-marketing of alliances and partnerships for net-new pipeline and brand expansion.

You would be joining Diligent at an exciting moment in the company’s history, as they unleash their new AI-powered GRC platform to help General Counsels, Chief Compliance Officers, Audit and Risk Leaders. This is the result of nearly three years of intense development of agentic workflows inside the Diligent platform, as well as MCP/plug-in access to Diligent offerings - providing a robust, differentiated experience for clients who need solutions that accelerate and action critical business objectives, not just static reporting.

Working closely with Sales and the broader GTM organization, you will lead an established, multi-region field marketing team and be responsible for evolving it from regional execution into a more specialized, account-centric growth engine — tightly aligned with enterprise sales leadership, customer success, global events, and partner teams. You'll own the budget, the roadmap, and the relationship with sales as the primary marketing partner for our highest-value opportunities.

You will have the opportunity to refine and optimize our Account-Based Marketing global strategy with a focus on net-new and expansion opportunities, in partnership with Sales, the Head of Integrated Marketing, and other partners. Leadership for alliances/partner marketing supports both Field and ABM goals in addition to new channels for pipeline growth. Expanding our strength in Strategic Events across owned, third-party, analyst events and other catalyzing opportunities allows for true ownership over the levers that drive growth, with strong partnership from the Sales team.

You will be a member of the Marketing Leadership Team with direct access to Diligent C-suite.

What You'll Do

Regional Strategy & Leadership

• Define and own the global enterprise field marketing and ABM strategy, aligned to company pipeline and bookings targets.

• Lead, develop, and grow a distributed team of regional field marketers and ABM practitioners across AMER, EMEA, and APAC.

• Evolve the team's operating model to emphasize mid- to bottom- of-funnel marketing — clearer specialization between regional field execution and strategic account programs, with defined planning and processes that leverage global initiatives and campaigns for local scale.

• Partner with Product, Brand and Analytics partners to understand and action competitive dynamics in messaging and channel selection for campaigns.

• In partnership with brand and integrated marketing, ensure global top of funnel coverage for awareness and consideration in regions including brand campaigns, paid media, AEO/SEO and PLG.

• Multi-thread opportunities across regional buyers for “land and expand” motions.

• Run regional plays in partnership with the Sales team and marketing partners (eg Competitive Takeouts, Quarterly Themes, Promotions/Offers).

• Deliver updated Diligent story around AI and platform expansion and competitive positioning to drive engagement and pipeline progression for opportunities.

• Partner closely with Product and PMM to understand and integrate product nuances into field marketing messaging and outbound efforts.

• Develop rich insights into personas by region to create more resonant local strategies.

• Act as the primary marketing partner to enterprise sales leadership; represent field/ABM in monthly operating reviews (MORs), pipeline reviews, and annual planning.

Global ABM

• Build and run 1:1 and 1:few ABM programs for named strategic accounts, in tight partnership with enterprise sales, Marketing/Sales Ops and BU leadership, including account selection and planning on an ongoing, iterative basis leveraging account signals, strategic fit and sales input.

• Establish shared account plans and success metrics.

• Infuse competitive messaging in partnership with Product, Brand and Analytics using sales intelligence to inform messaging to target accounts.

• Own end to end ABM components including paid media; event strategy in partnership with global events and regional teams; tailored thought leadership and market insights; product previews and access in conjunction with Product/PMM; executive engagement, and deal-acceleration campaigns.

• Oversee the ABM technology stack, including relaunching 6sense and its integration with CRM and marketing automation.

Strategic Events & Industry Leadership

• Own the global events strategy and roadmap that positions Diligent as a category leader; balance owned events, third-party events and sponsorships (industry analyst events, trade shows, bolt-on events), and emerging platforms for maximum pipeline and brand impact.

• Connect regional activations and strategic events for maximum impact, given purview over both.

• With Strategic Events lead, design bespoke, high-impact experiences for prospects and customers that drive differentiated engagement and deal acceleration — moving beyond transactional networking to curated, cut-through events that showcase Diligent’s AI innovation and platform vision.

• Partner with Sales, Product, and Customer Success to ensure events are tightly aligned to pipeline opportu

Salary insight

This posting doesn't disclose pay. Across 8,351 New York jobs with disclosed salaries on ForgeApply, the median is $165k.

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