Senior Product Manager, E-commerce Growth

About this role

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries. JOB DESCRIPTION: Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and your family, be your true self, and live a full life. You’ll also have access to: • Career development with an international company where you can grow the career you dream of. • Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year. • An excellent retirement savings plan with a high employer contribution. • Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree. • A company recognized as a great place to work in dozens of countries worldwide and named one of the most admired companies in the world by Fortune. • A company that is recognized as one of the best big companies to work for as well as the best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity  

This position works out of our  Alameda, CA office  in the Lingo division. Lingo is a new biosensing technology that provides users a window into their body. Lingo tracks key biomarkers – such as glucose, ketones, and lactate – to help people make better decisions about their health and nutrition. Biowearable technology will digitize, decentralize, and democratize healthcare, enabling consumers to take control of their own health.

We’re   looking for a  Senior Product Manager, E ‑ Commerce Growth   to build and evolve our Direct to Consumer (DTC) experience as a scalable growth engine. This role is focused on   customer ‑ first   revenue growt h   with a focus on   developing clear, intuitive site experiences that help customers understand value, build confidence, convert , and repurchase.   

You will own the intersection of   customer journey, monetization, experimentation, and delivery , with responsibility for   identifying   what’s constraining ecommerce growth today and shipping the product changes required to unlock it. That may involve improving how we communicate value, simplifying paths to conversion,   improving retention,   or rethinking key moments in the experienc e,   not just running incremental tests.  

If   you’re   motivated by turning customer insight and imperfect data into   measurable revenue impact , this is a   high ‑ leverage   role with real ownership.  

What   You’ll   Do   Own Ecommerce Growth Strategy & Constraints  

• Diagnose the   primary constraints to ecommerce growth   across discovery, comprehension, conversion, trus t, and retention.   

• Translate customer behavior, qualitative insight, and performance data into   clear hypotheses and growth ideas .  

• Balance   short ‑ term   conversion gains with durable improvements to customer confidence, clarity, and   long ‑ term   value.  

Build and Execute a Prioritized Growth Roadmap  

• Develop and   maintain   a   growth ‑ focused   ecommerce roadmap , aligned to conversion and revenue outcomes rather than output.  

• Identify   when incremental optimization is sufficient—and when larger experience changes are needed to unlock growth.  

• Partner closely with marketing, analytics, and design to shape initiatives grounded in customer insight and business impact.  

Drive   End ‑ to ‑ End   Experimentation & Delivery  

• Lead initiatives from problem framing and requirements through development, QA, launch, and   post ‑ launch   learning.  

• Define success metrics and experimentation plans that enable fast learning and confident   decision ‑ making .  

• Ensure learnings—positive or negative—are captured and translated into sharper   strategy   and prioritization.  

Run an Agile Rhythm That Enables Growth  

• Own the agile operating cadence (planning, grooming, standups, retros) as a mechanism to   prioritize the   highest ‑ impact   growth work .  

• Write clear user stories, requirements, and acceptance criteria that connect delivery to customer and revenue outcomes.  

• Use sprint planning and retrospectives to evaluate tradeoffs, improve throughput, and raise the team’s ability to learn from what ships .  

Shape the Site Experience as a Growth Lever  

• Treat UX, content, and information architecture as   active drivers of conversion , not just presentation layers.  

• Define experience and content requirements that improve value articulation,   decision ‑ making , and CRO outcomes.  

• Provide visibility into experience performance, friction points, and emerging growth opportunities  

Required Qualifications

• Bachelor’s degree   required ; MBA preferred.  

• 7+ years of professional experience, with 5+ years in product management or closely related digital product roles.  

• Proven experience driving growth for ecommerce or   revenue ‑ generating   digital products.  

• Track record   of shipping Direct to Consumer (DTC) product changes tied to conversion, revenue, or customer experience improvements.   

Preferred Qualifications

• MBA or advanced degree in business or   a related   field.  

• Experience in health-tech, wellness, or regulated consumer industries (e.g., medical devices, supplements, digital health)  

• Prior experience at a high-growth Direct to Consumer or ecommerce company, particularly in a scaling phase (Series B+ or $25M+ revenue).  

• Experience implementing or scaling SEO programs, including on-page optimization, site structure, and content strategy.  

• Experience with AEM,   Strapi ,   CommerceTools ,   OneTrust , and Braze  

• Experience with ecommerce   webshop   platforms, 3PL fulfillment partners, and payme

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