Healthcare Market Development Manager - Tampa

About this role

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 115,000 colleagues serve people in more than 160 countries. JOB DESCRIPTION: Position Overview The Healthcare Market Development Leader will be responsible for business development within untapped market opportunities that are not currently in our sales team’s scope and must be comfortable working in varying levels of ambiguity and shifting priorities. The MDL will work collaboratively with market team members and cross-functional partners to gain access to and influence executive-level decision makers within the healthcare market. The MDL is also responsible for establishing and developing relationships with key stakeholders, including but not limited to local advocacy groups, employer groups, HCPs, and other critical influencers within the market to educate and advocate for solutions and protocols to support key commercial opportunities.

This position is field based supporting Tampa, Miami and Orlando.

Essential Duties Include, but are not limited to, the following: • Develop and deliver local and market business plans and strategies aligned with market level priorities. • In alignment with the market director, create strategic business plans for potential targets and priorities leveraging a range of tactics to address identified customer and market needs in order to meet or achieve target expectations across a range of metrics, including sales, growth, market share and customer retention.  

• Extends and strengthens stakeholder relationships across the market, including representing the company at relevant medical conferences, advocacy events, and technical exhibitions to promote Exact Sciences products and value proposition.

• Expand current business opportunities in a variety of organizations and businesses; examples to include, but will be specific for market needs, are FQHC’s, Indian Health Services, detention centers, employer groups, and long-term care facilities.

• Work with internal cross-functional partners to bring value to customers based on identified opportunities and needs.

• Harness data from a range of sources, including provided metrics and information, to track progress against business and customer plans and adapt as required.

• Build and maintain relationships with key stakeholders within the market to build advocacy and support for Exact Sciences solutions to enhance clinical decision making and patient outcomes. • Articulate a clear and compelling value proposition based on the up-to-date product and technical expertise to highlight the value of Exact Sciences products for patients, customers, and the wider healthcare system, with tailored messages.

• Build coalitions and advocacy through chains of influence based on a keen appreciation of the networks of relationships that influence clinical decision making.

• Inform, educate, and enable target stakeholders about Exact Sciences products and value propositions to equip them to make informed decisions about treatment choices, patient resources and the cancer screening landscape.

• Collaborate with other functions and roles (Director, Strategic Accounts, National Account Managers, Screening Solutions Manager, Screening Solutions Specialist, Medical Science Liaisons, Health Equity, Medical Affairs, Marketing etc.) to provide the necessary technical, clinical, and business content to create a competitive differentiation and deliver solutions that meet or exceed customer expectations.

• Generate deep insight into local healthcare markets comprising specifically targeted integrated delivery networks (IDNs), Healthcare Practitioners (HCPs) aligned with that system, and potential new business opportunities. • Analyze the treatment journey across the local system of care to identify opportunities to work with HCPs to improve clinical decision making and deliver better patient outcomes.

• Build a network of relationships with Key Opinion Leaders (KOLs), HCPs, other clinicians and stakeholders across the healthcare market in order to gather insight about their needs, challenges and concerns that Exact Sciences can address.

• Synthesize data from a range of formal and informal sources to understand the evolving and dynamic local care system, identify opportunities to improve efficiency and effectiveness and share with sales, marketing and other cross-functional colleagues.

• Ability to learn/maintain in depth product knowledge and understanding.

• Ability to take initiative and be proactive, self-motivated, and driven.

• Thrives in ambiguity, but also demonstrates the ability to set structure and process when appropriate.

• Skilled at leading without authority.

• Ability to work in a highly collaborative manner.

• Demonstrated ability to think strategically.

• Effective time management, and prioritization skills.

• Effective English communication skills, both written and verbal.

• Uphold company mission and values through accountability, innovation, integrity, quality, and teamwork.

• Support and comply with the company’s Quality Management System policies and procedures.

• Maintain regular and reliable attendance.

• Ability to act with an inclusion mindset and model these behaviors for the organization.

• Ability to work designated schedule.

• Ability to work nights and/or weekends, as needed.

• Ability to travel 75% within designated geography, occasionally outside of the designed geography, and away from work location, which may include overnight/weekend travel.

Minimum Qualifications • Bachelor’s degree.

• 6+ years of experience in a customer-facing sales role in a medical, healthcare or related field.

• Demonstrated success in developing and implementing strategies to drive growth.

• Proficiency in apply

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