E-Commerce Manager

About this role

Job Summary: WHO ARE WE?  

Live Nation Entertainment is the world’s leading live entertainment company,   comprised   of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately   10,000 clients   worldwide.  Live Nation Concerts is the largest provider of live entertainment in the   world   promoting more than 50,000 events annually for   nearly 7,000   artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For   additional   information, visit  www.livenationentertainment.com .  

COMPANY OVERVIEW   Merch Traffic is a leading music merchandising company within the Live Nation family, partnering with top-tier artists to create iconic merchandise offerings across our major lines of business, from touring to retail to online sales. As part of Live Nation Entertainment, the global leader in live entertainment, Merch Traffic supports creative merchandising strategies that bring fans closer to the artists they love.  

WHO ARE YOU?  

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward   thinking   and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on!   

THE ROLE  

Merch   Traffic,   LLC, a subsidiary of Live Nation Entertainment, is seeking an   E-Commerce Manager to play a key role in the success of high-profile official online stores for music artists and entertainment brands. The role combines e-commerce merchandising, marketing collaboration, and operational management to build,   maintain , and grow 15–20   direct-to-consumer (DTC)   Shopify   stores in alignment with each artist’s vision and commercial goals.  

WHAT THIS ROLE WILL DO  

Direct-to-Consumer Merchandising & Store Management  

• Manage and merchandise official Shopify stores for 15–20 artists and entertainment brands.  

• Build,   maintain , and   optimize   stores using ecommerce best practices, including SEO, conversion strategies, pricing trends, product positioning, rotation, and promotional planning.  

• Determine   merchandise assortments by working with Licensee, Tour, Wholesale, and internal product teams.  

• Develop yearly and seasonal merchandising plans that reflect key consumer holidays, album cycles, anniversaries, and touring periods.  

• Recommend and support the development of DTC-exclusive merchandise offerings.  

• Assist   with product development and product selection as needed.  

Marketing Collaboration  

• Partner with marketing teams to develop acquisition programs and execute campaigns across email, SMS, social media, and   web .  

• Source or create marketing assets to support promotions and store updates.  

• Provide ongoing communication, store optimization suggestions, and performance updates to client teams and internal stakeholders.  

Operations, Inventory & Logistics  

• Manage inventory, replenishment requests, and   purchasing of   goods for all stores.  

• Liaise with warehouse partners to ensure   accurate / timely   receiving, product availability, and   customer-service   support.  

• Maintain international online stores (x-US) in partnership with global teams.  

• Ensure stores stay current,   accurate , and reflective of the artist’s brand and creative direction.  

WHAT THIS PERSON WILL BRING  

• 3+   years   ecommerce experience; Shopify experience strongly preferred.  

• Excellent written, verbal, and organizational skills.  

• Strong problem-solving, multitasking, and operations management abilities with the capacity to meet tight deadlines.  

• Positive, proactive   communicator   able to collaborate effectively across internal teams, client reps, artists, and creative stakeholders.  

• Self-motivated, detail-oriented, and comfortable shifting priorities in a fast-paced environment.  

• Experience in music, entertainment, retail, or fashion industries preferred.  

• Understanding of   fan behavior and how it informs marketing, product development, and customer experience.  

• HTML, CSS, Liquid, Photoshop, or web design skills a plus (not   required ).  

BENEFITS & PERKS  

Our motto is ‘Taking Care of Our Own’ through 6 pillars of benefits:  

• HEALTH : Medical, vision, dental and mental health benefits for you and your family, with access to a health care concierge, and Flexible or Health Savings Accounts (FSA or HSA)  

• YOURSELF : Free concert tickets, generous paid   time off   including paid holidays, sick time, and personal days  

• WEALTH : 401(k) program with company match, stock reimbursement program  

• FAMILY : New parent programs including caregiver leave and baby bonuses, plus fertility, adoption, foster, or surrogacy support  

• CAREER : Career and skill development programs with School of Live, tuition reimbursement, and student loan repayment  

• OTHERS : Volunteer time off, crowdfunding match  

EQUAL EMPLOYMENT OPPORTUNITY  

We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing   business   we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.   

Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and

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