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Director, U.S. Marketing Strategy, IgAN

AstraZeneca

MA, Boston, US$194k – $291konsite

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About this role

This is what you will do:    

The Director, U.S. Marketing   Strategy,   IgAN   will be a key member of the U.S. commercial team and will play a critical role in translating brand strategy into integrated launch plans and execution for a new   indication   in IgA Nephropathy ( IgAN ).  

This role is accountable for driving execution of priority marketing initiatives and launch workstreams, ensuring alignment across customer segments, and enabling successful launch readiness and in-market performance. The Director will partner closely with cross-functional and global teams to ensure coordinated, high-quality execution aligned to U.S. brand priorities.  

You will   be responsible for :   

• Translating U.S. brand and launch strategy into integrated launch plans and execution,   across customer segments  

• Driving execution of prioritized launch workstreams aligned to brand strategy , including disease education, omnichannel programs, and field readiness  

• Operationalizing brand positioning, value proposition, and messaging platform across marketing programs and customer touchpoints   

• Executing omnichannel marketing initiatives across personal and non-personal channels to support disease awareness, diagnosis, patient identification, and treatment adoption  

• Supporting execution of   market shaping initiatives, including disease awareness, diagnostic pathway optimization, and stakeholder engagement to accelerate   appropriate patient   identification and treatment   

• Generating and applying insights from market research, analytics, and field feedback to refine execution and improve performance  

• Partnering with cross-functional teams (Medical, Market Access, Sales, Analytics, Patient Services, Regulatory, Legal, Compliance, and Global) to align   around   strategy and ensure coordinated execution   

• Supporting   the Sr. Director   in   develop ing   brand positioning,   value   proposition   and evidence translation, ensuring clear and compelling communication across stakeholders   

• Defining, tracking, and reporting key performance metrics,   identifying   optimization   opportunities   and driving continuous improvement   

• Leading development and execution of marketing programs and materials, ensuring high quality, compliance, and alignment with brand strategy  

• Managing agencies, budgets, and project timelines, ensuring efficient execution and strong operational discipline   

• Partnering with Sales and Training teams to support field readiness and effective execution at launch   

• Identifying   and resolving executional risks, ensuring   timely   delivery of launch milestones   

• Driving a culture of collaboration, accountability, and execution excellence across internal and external partners  

You will need to have:  

• Bachelor’s degree in life sciences, business, or related field   

• 8+   years’ experience   in Biotech/pharma , with at least 3+ years in rare disease or specialty marketing  

• Strong understanding of rare disease or specialty market dynamics, including patient journey, HCP decision-making, and access considerations   

• Proven ability to translate strategy into actionable, measurable marketing plans and deliver high-quality execution   

• Demonstrated success managing complex, cross-functional initiatives in a matrixed environment   

• Strong analytical capabilities and ability to   leverage   data and insights to   optimize   performance   

• Excellent communication, collaboration, and stakeholder management skills   

• Strong project management skills with ability to manage multiple priorities and timelines   

• Ability to engage effectively with scientific, clinical, and commercial stakeholders   

• Ability to travel as   required   to support business needs   up to ~30%  

• The duties of this role are   generally conducted   in an office environment. As is typical of an office-based role, employees must be able, with or without   accommodation,   to:   use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours.  

We would   prefer for   you to have:  

• Advanced degree (MBA, PharmD, PhD, or MS)   

• Experience in nephrology, rare disease, or specialty therapeutics   

• Prior experience in launch strategy development and market shaping   

• Experience working across both HCP and patient engagement strategies   

• Demonstrated experience integrating data, analytics, and digital capabilities into marketing execution   

The annual base pay for this position ranges from $ 194,126.40 - 291,189.60 Annual USD . Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program. Benefits offered include a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an “at-will position” and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

Date Posted 11-Aug-2026 Closing Date 17-Aug-2026 Our mission is to build an inclusive environment where equal employment opportunities are available to all applicants and employees. In furtherance of that mission, we welcome and consi

Salary insight

The midpoint of this range ($243k) is about 52% above the median disclosed salary for Boston roles listed on ForgeApply ($160k across 614 jobs).

See full Marketing salary data for Boston

Based on live postings with disclosed pay on ForgeApply; refreshed daily. Not an estimate of this employer's offer.

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