Director Product Management - Roundel Campaign Management Tools

About this role

The pay range is $149,000.00 - $268,000.00 Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits .

About us:   Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture.   Learn more about Target   here .  

Product Teams at Target Corporation are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use, easily   maintained   and highly reliable .    Product teams have one shared backlog that is inclusive of all   product ,   technology   and design work.  

Campaign Management Tools (CMT) is the platform that enables Roundel team members, advertisers,   agencies   and partners to plan, build, traffic,   optimize   and measure advertising campaigns across Target Product Ads, Display, Social, Search, Programmatic and other media channels. The portfolio spans intuitive user experiences, APIs, creative   tools   and shared platform capabilities that simplify end-to-end campaign workflows and enable seamless integration with partner ecosystems. This portfolio is focused on creating a unified,   scalable   and increasingly intelligent self-service platform that reduces operational complexity, accelerates campaign activation and optimization, and enables Roundel to deliver better advertiser experiences and drive sustainable growth.  

As a Product Director, you will set the overall strategic vision for your product space and product team, are accountable for succeeding against   identified   business outcomes and metrics, will   set   and manage the product’s budget and financials, set the short- and long-term product goals, and quarterly Objectives and Key Results (OKRs).  

You will be accountable for building, coaching, and mentoring   a strong team   of product owners while also building   a strong   team   culture of progress, transparency, and efficiency across Product teams .    You will be responsible to elevate your collective team’s performance by providing insightful, motivating, and constructive feedback to all roles on the team while also working with senior leadership and peers across pyramids to negotiate and remove execution related barriers for your teams.  

You will drive product discovery with key stakeholders to   validate   hypotheses and concepts with customers before committing engineering time, as you lead   highly complex   work across multiple pyramids, with interrelated specialties .    You will   leverage   data and analytics to   provide   competitive analysis, drive decision making, assess the health and effectiveness of your products and related P&L impacts, and to deliver recommendations to key stakeholders.   

It will be critical that you understand retail or similar areas, relevant   technologies   and design principles to drive innovative   and scalable solutions across multiple pyramids within Target.    

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.  

About you:   

• Four-year degree or equivalent experience

• 10+ years of product management   in   AdTech/ MarTech, campaign management, or media activation   with   demonstrated   success leading complex digital platforms or product portfolios

• Deep understanding of the advertising campaign lifecycle —including campaign planning, creative development, trafficking, activation, optimization, and measurement—across multiple digital media channels.    

• Proven platform product leadership , with experience building and scaling   enterprise/SaaS platforms, APIs, self-service experiences, and reusable capabilities   that serve multiple customer types and use cases.  

• Demonstrated ability to define and execute product strategy through transformation , including simplifying fragmented or legacy experiences,   establishing   multi-year roadmaps, making portfolio-level tradeoffs, and translating strategy into measurable business outcomes and OKRs.    

• Strong customer and commercial orientation , with experience translating the needs of advertisers, agencies, partners, sales teams, and/or internal operators into scalable product capabilities that drive adoption, efficiency, customer experience, and revenue growth.    

• Strong technology fluency and engineering partnership , with the ability to engage on architecture, platform modernization, integrations, APIs, technical debt, reliability, and build-vs.-buy decisions while balancing near-term business needs with long-term platform health.    

• Experience applying automation,   data   and AI to complex workflows ,   with the ability to   identify   opportunities to simplify user experiences, improve decision-making, reduce manual effort, and create differentiated product capabilities.    

• Exceptional enterprise leadership and influence , with   demonstrated   ability to lead product teams and align senior stakeholders across Product, Engineering, UX, Sales, Operations, Creative, Data/Measurement, and external partners in a complex, highly cross-functional environment.  

Primary clients for this position are located across several markets, incl

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