Art Director, DTC

About this role

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Art Director, Creative DTC (Global)

Reports To: Associate Creative Director, Creative DTC Global

Team: Creative DTC, Global

ABOUT SHARKNINJA

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people's lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and having the speed and agility to obtain significant market share in multiple product categories. As we expand our Direct-to-Consumer footprint globally, we're building a world-class creative organization to tell our story, drive conversion, and create the most outrageously extraordinary digital experiences in the category.

THE ROLE

We're looking for an Art Director to join our Global Creative DTC team, based in New York City and focused on bringing Shark and Ninja to life at the point of digital sale. As the Art Director, you'll lead the creation of best-in-class retail and marketplace creative, including Amazon A+ content, brand stores, and retailer.com product detail pages across our key retail partners. You'll combine strong design craft with a sharp commercial instinct, creating work that's as visually compelling as it is effective at driving conversion.

WHAT YOU'LL DO

• Lead the design and art direction of Amazon A+ content, Premium A+, brand stores, and sponsored creative for Shark and Ninja product lines

• Create compelling product detail page (PDP) creative for key retailer.com partners

• Develop and maintain Amazon Brand Store design across Shark and Ninja, ensuring a premium, on-brand shopping experience

• Translate product briefs and launch strategies into retail-specific creative that communicates features, benefits, and value propositions with clarity and impact

• Partner with the NPD creative team to adapt global launch assets for channel specs and best practices

• Collaborate with DTC and retail sales teams to align creative with promotional calendars, retail windows, and category strategies

• Develop creative frameworks and templates that bring consistency and efficiency to retail creative production

•  Stay current on Amazon creative best practices, A/B testing tools (Manage Your Experiments), and emerging retailer.com capabilities

• Contribute to the development and evolution of SharkNinja's creative standards and design system

• Present creative concepts and strategies to internal stakeholders

WHAT YOU BRING

• 6+ years of experience in art direction, digital design, or creative direction, with a meaningful focus on Amazon and/or retailer.com creative

• Portfolio demonstrating strong Amazon A+, brand store design, and retailer PDP creative across a range of products or categories

• Deep knowledge of Amazon creative specs, A+ content modules, Brand Store architecture, and Sponsored Brand creative formats

• Experience designing for major retailers and brands

• Excellent graphic design, layout, and typography

• Familiar with producing AI Generative Creative using node-based systems: Flora,Weavy

• Proficiency using Open AI or Claude

• Proficiency in Figma and Adobe Creative Suite

• Strong understanding of social content formats and platform-specific creative best practices

• Experience briefing and managing external creative talent

• Excellent communication skills, comfortable presenting to senior stakeholders and cross-functional partners

• Highly organized and able to manage multiple projects simultaneously

• Experience with consumer electronics, beauty, or lifestyle brands preferred

WHY SHARKNINJA

• Work on two of the most recognized consumer brands in the world

• Be part of a fast-moving, entrepreneurial team that ships at scale

• Shape the future of creative within DTC, from brand storytelling to conversion optimization

• Collaborative, high-performance culture built around the OE (Outrageously Extraordinary) mindset

• Competitive compensation, benefits, and opportunity for growth

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus prog

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