Wholesale Operations Manager

About this role

Job Description

Fabletics is looking for a Wholesale Operations Manager to lead and execute day-to-day US Wholesale sales order operations, customer onboarding, account support, and vendor compliance.

As the Wholesale business continues to scale, this role will be responsible not only for operational execution, but also for helping build the processes, tools, and standards needed to support a growing B2B business. The ideal candidate brings hands-on wholesale experience, preferably within apparel, and understands how established wholesale organizations operate across order management, retailer requirements, vendor compliance, EDI, fulfillment, and customer onboarding.

This role will serve as a key operational partner to the Director of US Wholesale Operations, bringing industry experience and recommendations that help us scale efficiently while remaining hands-on and accountable for day-to-day operational performance.

Reports to: Director, US Wholesale Operations

What You Will Own

Sales Order Operations • Lead and execute day-to-day wholesale sales order operations across specialty and major accounts

• Own operational execution from order intake through booking, fulfillment, shipment, and issue resolution

• Establish priorities across accounts and proactively identify risks impacting customer delivery

• Partner with Sales, Fulfillment, Planning, and other cross-functional teams to resolve inventory, order, and shipment issues

• Ensure orders are processed accurately, completely, and within customer requirements and timelines

Customer Onboarding & Account Operations • Own the operational onboarding process for new specialty and major wholesale customers

• Coordinate customer setup across internal systems, EDI, and required operational workflows

• Establish scalable onboarding processes, requirements, and service expectations

• Maintain strong relationships with Sales and retailer partners and serve as a key operational escalation point

• Continuously improve onboarding speed, accuracy, and customer experience

Vendor Compliance • Own operational vendor compliance across US Wholesale accounts

• Maintain and operationalize retailer routing, shipping, labeling, packaging, documentation, and compliance requirements

• Partner with Fulfillment, Technology, Sales, and external partners to ensure requirements are understood and implemented correctly

• Identify compliance risks before shipment and drive corrective actions

• Track chargebacks and compliance issues, identify root causes, and implement processes to prevent recurrence

• Support onboarding of new retailer requirements and ensure operational readiness before orders begin shipping

Operational Performance & Reporting • Own operational KPIs across sales order management, onboarding, fulfillment, customer service, and vendor compliance

• Monitor performance, identify trends and risks, and drive corrective actions

• Build and maintain operational reporting that provides visibility into account health and execution

• Use data to identify opportunities to improve efficiency, service levels, and scalability

Process Improvement & Scalability • Evaluate existing wholesale workflows and identify opportunities to simplify, automate, and scale

• Design and implement SOPs, controls, and operational standards

• Bring wholesale industry knowledge and best practices to recommend how processes should evolve as the business grows

• Identify manual processes and operational gaps that should be addressed through process changes, technology, automation, or AI

• Partner with the Director of US Wholesale Operations on prioritization of operational improvements

• Build processes and documentation that can support additional team capacity and evolving ownership as the Wholesale organization scales

Systems, Tooling & AI • Serve as a wholesale operations subject matter expert across internal systems, EDI, retailer portals, and supporting tools

• Translate operational and retailer requirements into clear business requirements for Technology teams

• Provide input into tooling and system enhancements based on wholesale industry experience and business needs

• Partner with Technology on requirements, testing, implementation, and adoption of system enhancements

• Proactively utilize AI and automation tools to improve operational efficiency, reporting, documentation, analysis, and problem solving

• Identify opportunities to replace repetitive manual work with scalable tools and workflows

• Ensure new tools and processes solve operational needs and scale across accounts

Cross-Functional Leadership • Lead operational initiatives involving Sales, Fulfillment, Planning, Technology, Finance, and other cross-functional teams

• Drive accountability across stakeholders and ensure deliverables are completed on time

• Represent US Wholesale Operations in cross-functional execution forums

• Communicate operational risks, performance, and recommendations clearly to leadership

Team & Functional Leadership • Serve as a leader and subject matter expert within the Wholesale Operations function

• Establish clear execution standards and expectations across owned workflows

• Support training, knowledge sharing, and development as the team grows

• Build documentation, processes, and operating structures that enable responsibilities to scale across a growing team

• Remain hands-on in day-to-day execution while progressively taking on broader leadership responsibilities as the Wholesale organization evolves

What You Bring

Experience • 5–7+ years of relevant experience in wholesale operations, B2B operations, order management, or related functions

• Direct experience working within a wholesale business strongly preferred; apparel, footwear, accessories, or consumer retail experience preferred

• Demonstrated understanding of the wholesale order lifecycle from customer onboarding and order intake through fulfillment and delivery

• Hands-on expe

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