Visual Designer

About this role

About D3:

D3 is building the world’s first purpose-built blockchain for DomainFi —bringing domain tokenization and DeFi primitives to a massive, rapidly growing $360B+ real-world asset class . We’re revolutionizing how existing and future domain names are owned, traded, and leveraged in the digital economy.

Our elite team is stacked with industry veterans who have spent the last three decades shaping the internet , from pioneering domain name monetization to architecting key internet protocols to launching and running major TLDs like .xyz, .inc, .tv, and .link . With a proven track record of innovation and success, we’re now redefining what’s possible in the domain space.

We recently closed a $25M Series A led by Paradigm - one of the best investors in the industry. This will help fuel our mission to bring domains fully on-chain and unlock new financial possibilities for one of the internet’s most valuable asset classes.

We’re based in Los Angeles, with team members all over the world. We’re looking for driven, talented builders to help build a trillion-dollar DomainFi economy. Join us!

Job Overview

We're looking for a Visual Designer for Doma Protocol who can translate our category-defining vision around DomainFi into a visual identity that stops scrolls, wins clicks, and makes normies ask "wait, what is this?" You'll own Doma Protocol’s brand aesthetics across marketing sites, product launches, social content, events, and merch—creating a cohesive look that works equally well on a Luma flyer, a pitch deck, or a degen's timeline.

This isn't about templates. You'll define what Doma looks like as a category, then execute across every touchpoint where Doma shows up. Your work will need to resonate with DeFi traders hunting alpha, domain investors who've been in the game since the early days of the .com boom, enterprise registrars evaluating partnerships, and Web3 degens who can smell generic AI slop from a mile away.

Key Responsibilities

Brand & Visual Identity

• Develop and evolve Doma's visual language—color systems, typography, iconography, illustration styles, and motion principles that feel native to Web3 while standing out from the sea of purple gradients and geometric chaos

• Establish brand guidelines flexible enough for different audiences (traders vs. enterprise) but disciplined enough to maintain cohesion across all channels

• Design visual assets that tell our story at a glance: what is DomainFi, why does it matter, and why is it happening now

Marketing & Growth Content

• Create high-impact marketing site visuals, landing pages, and campaign assets that convert attention into action

• Design product marketing collateral: pitch decks, one-pagers, datasheets, infographics, comparison charts, ecosystem maps—materials that close deals and explain complex concepts clearly

• Produce scroll-stopping social content: quote cards, announcement graphics, data visualizations, memes with production value, short-form video clips that perform in feed

• Design event presence materials: Luma event graphics, conference booth visuals, slides for panels, swag concepts (t-shirts, stickers, physical items that people actually want)

Product Marketing & Launch Support

• Collaborate with product marketing on go-to-market campaigns for domain token launches, protocol upgrades, and partnership announcements

• Design launch assets: teaser graphics, explainer visuals, feature highlight cards, tutorial graphics, campaign identity systems

• Support ecosystem initiatives with visual content for KOL toolkits, community campaigns, and partnership co-marketing

Cross-Functional Collaboration

• Partner with our product design team (UI/UX) to ensure visual brand identity translates cohesively into product interfaces

• Work with marketing, product, and BD teams to understand campaign objectives and translate strategy into compelling visual execution

• Contribute to creative brainstorms for campaigns, bringing visual thinking to early-stage concept development

Qualifications

• 3+ years of Web3 visual design experience —ideally at top-tier DeFi protocols, infrastructure projects, or NFT platforms (show us the receipts in your portfolio)

• Portfolio demonstrating range : brand identity systems, marketing campaigns, social content, presentation design, and ideally some work that went viral or generated measurable impact

• Expert proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, After Effects), and modern design tools

• Brand systems thinking : you understand how to create flexible design systems that maintain consistency while allowing creative expression

• Cultural fluency in crypto : you know what resonates with different Web3 audiences because you're part of these communities—not because you studied them

• Execution speed : you can move fast without sacrificing quality, shipping polished work on startup timelines

• Strong typography and layout skills : you make information look beautiful and easy to parse

• Collaboration mindset : you can take feedback, defend your choices when needed, and work effectively with cross-functional teams

Nice to Haves

• Motion design & animation skills : experience with video editing, 2D/3D animation, kinetic typography (After Effects, Cinema 4D, Blender, etc.)

• Photography & art direction : ability to concept and execute original photography or direct photo/video shoots

• Front-end awareness : understanding of how designs translate to web (HTML/CSS basics, design system implementation)

• Experience with token launches or campaign-driven marketing in crypto projects

• Meme literacy : understanding of internet culture and how to adapt trends without being cringe

• Strong point of view on aesthetics : opinions on design trends, ability to articulate what's working (or not) in Web3 brand design

• Experience in DeFi and Domains is a must

Why D3, Why Now?

Ground-Floor Growth, Learning, and Impact : D3 is your chance to dive headfi

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