US Manager, BD Pursuits & AI Enablement

About this role

Overview of the Firm and Function Freshfields is a global law firm, providing business law advice of the highest quality. We want to be the law firm that clients turn to for legal advice where it most matters, wherever in the world that may be. The Firm has over 2,400 lawyers in 28 offices around the world, providing a comprehensive service to national and multinational corporations, financial institutions and governments.

Our people make our firm - we are a people business and want to create a welcoming and supportive environment where all can flourish. We see diversity as a strength which creates fresh perspectives and generates new ideas. We enjoy our work and are determined to do an outstanding job. We deliver best when working in teams.

We think and work globally - we don’t just say we are one firm; we act as one firm right across the world. We work wherever our clients need us. This is how we define ourselves, not by reference to where we have offices. Cross-border work isn’t just what we do, it is what we excel at. We understand what it really takes to work across different legal systems and commercial environments and to bridge language and cultural gaps.

We aim to add value in everything we do - we are passionate about helping our clients succeed. We use our experience and creativity to help clients make judgements and achieve their goals. In everything we do, we seek to make a real difference to the communities in which we operate.

About Marketing & Business Development (MBD) MBD is a dynamic global team which includes business development specialists, research analysts, brand, marketing and communications experts. By working collaboratively, our team shapes the firm’s client strategy, completes analysis of complex business issues, targets opportunities, develops compelling proposals and creates content and marketing campaigns that lead our digital presence. Together, we define the client experience and shape the perception of Freshfields around the globe.

Key responsibilities and deliverables  The US Manager, BD Pursuits & AI Enablement is a US-based role focused on raising the quality, consistency, and speed of how the firm pursues and wins work. Day to day, that means two core priorities: first, owning and streamlining the US pitch process with AI enablement, working closely with the BD teams; and second, leveraging AI to develop and manage the global pitch content library/repository. This encompasses the content, experience data, and process infrastructure behind US pitches, proposals, awards, and directory submissions, and building the AI-enabled workflows that help BD teams move faster and more effectively on live opportunities.

This role works closely with the Global MBD Operations Systems team, including global experience and CRM, and the Market Intelligence and global Business Development teams, to ensure US practices are consistent with firm-wide standards and tools. This role is suited to someone who knows pursuit work well and wants to transform how it gets done. You bring strong BD knowledge and operational discipline, and understand how AI tools can be applied to the specific, high-friction moments in the pursuit process: building credentials, finding the right matter experience, drafting a pitch under time pressure, managing a directory submission.

What you'll do • Sort out and streamline the US pitch process end to end, embedding AI enablement at each stage and working closely with the BD teams to drive adoption and impact on live opportunities. • Leverage AI to develop and manage the global pitch content library/repository, ensuring it is comprehensive, current, well-structured, and easy to search, retrieve, and reuse across teams. • Own the content, experience data, and process infrastructure behind US pitches, proposals, awards, and directory submissions, with a focus on quality, consistency, and speed. • Build and maintain the shared data spine that powers AI-enabled pursuit work, including pitch content, matter experience, credentials, and lawyer bios, ensuring information is complete, current, and structured for AI retrieval and reuse. • Develop and maintain reusable pursuit assets, including pitch modules, matter descriptions, credential sets, templates, and prompt frameworks, so teams spend their time on strategy and tailoring, not building from scratch. • Partner with BD, lawyers, and business services teams to ensure experience data and CRM records are accurate, current, and complete enough to power AI-drafted pitches and submissions. • Identify high-friction points in the pursuit workflow and translate them into clear, specific improvement briefs with measurable outcomes. • Develop best practices, training materials, prompt libraries, and process documentation to support consistent execution and user adoption across the US team. • Support US Chambers and other legal directory submissions, including process management, stakeholder coordination, and quality control. • Provide hands-on support on priority pitches and submissions, applying AI tools to support drafting, content refinement, and knowledge retrieval.

For individuals assigned and/or hired to work in New York and California or reporting to someone in those states, Freshfields is required by law to include a reasonable estimate of the compensation range for this role. This compensation range is specific to the States of New York and California and takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $140,000 to $180,00

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