Technical Product Marketing Manager, AI Solutions – Manufacturing & Robotics

About this role

Technical Product Marketing Manager, AI Solutions – Manufacturing & Robotics Description - As   Technical Product Marketing Manager, AI Solutions – Manufacturing & Robotics , you will help drive go-to-market strategy, sales enablement, and customer engagement for HP's AI solutions serving   manufacturing, industrial automation, and robotics customers . This role focuses on translating technical capabilities into compelling customer value propositions while helping sales teams position HP AI solutions within manufacturing and robotics organizations.  

This is a   technical product marketing role   that requires hands-on experience with AI technologies, software development, and modern AI workflows. The ideal candidate can understand, build,   demonstrate , and communicate AI solutions while partnering closely with sales teams to support customer engagements, proof-of-concepts, technical workshops, and solution evaluations.  

You will develop solution narratives that resonate with operations leaders, engineering teams, robotics developers, data scientists, and IT decision-makers. This includes supporting AI infrastructure solutions for   on-premises and edge deployments   that enable real-time robotics, computer vision, digital twins, predictive maintenance, and industrial AI workflows.  

The ideal candidate combines technical aptitude, customer-facing communication skills, and a passion for helping organizations adopt AI technologies to improve productivity, quality, safety, and automation outcomes.  

Key Responsibilities  

Manufacturing & Robotics Solution Marketing  

• Develop and refine positioning and messaging for HP's AI training and inference solutions tailored to manufacturing and   robotics   environments.  

• Translate AI infrastructure capabilities, including GPUs, workstations, edge systems, and AI software stacks, into customer-focused value propositions.  

• Create solution messaging and industry-focused marketing assets, including presentations, solution briefs, case studies, and sales tools that address factory reliability, latency requirements, edge deployment, and IP protection concerns.  

• Support awareness, demand generation, and customer engagement initiatives focused on manufacturing and robotics buyers.  

Go-to-Market & Customer Engagement  

• Partner with senior marketing leaders to execute go-to-market initiatives for manufacturing and robotics solutions.  

• Help   identify   target segments, customer personas, and growth opportunities within manufacturing, industrial automation, and robotics markets.  

• Work closely with sales teams to support strategic customer engagements, account planning, industry events, and opportunity development.  

• Support pipeline generation and account expansion through compelling solution storytelling, customer-facing content, and field engagement.  

• Gather customer and field feedback to help refine messaging, enablement, and go-to-market priorities.  

Technical Product Expertise & Demo Development  

• Develop hands-on   expertise   with HP AI solutions, including workstations, GPUs, edge systems, AI software environments, and solution architectures.  

• Build, configure, and   demonstrate   AI workflows, proof-of-concepts, sample applications, and technical demonstrations relevant to manufacturing and robotics use cases.  

• Create notebooks, scripts, demos, and technical content that help customers understand solution capabilities and business value.  

• Partner with Technical Consultants, Engineering, and Product Management teams to   validate   technical messaging and customer use cases.  

• Support customer workshops, technical briefings, evaluations, and proof-of-concept engagements.  

• Stay current on AI frameworks, open-source tooling, robotics development environments, and emerging industrial AI technologies.  

Sales, Partner & Ecosystem Enablement  

• Develop and deliver sales enablement materials, including playbooks, competitive positioning, customer presentations, reference architectures, and industry talk tracks.  

• Partner directly with sales teams to improve solution positioning, technical readiness, and execution within strategic opportunities.  

• Help educate sales teams on manufacturing, robotics, computer vision, digital twins, edge AI, and predictive maintenance use cases.  

• Support joint go-to-market activities with channel partners, system integrators, ISVs, and ecosystem partners.  

Market & Competitive Intelligence  

• Conduct customer, partner, and competitive research, including voice-of-customer activities, to   identify   market opportunities and emerging trends.  

• Monitor developments across industrial AI, robotics, manufacturing automation, edge computing, and AI infrastructure markets.  

• Synthesize findings into actionable recommendations for marketing, sales, and product teams.  

• Help   identify   differentiators that position HP AI solutions on business value, technical capabilities, and outcomes rather than price alone.  

Cross-Functional Execution  

• Support launch readiness activities for manufacturing and robotics-focused AI solutions.  

• Coordinate with Product Management, Engineering, Sales, Partner, and Marketing teams to ensure alignment across launches and campaigns.  

• Help   maintain   sales assets, customer references, messaging frameworks, technical content, and enablement materials.  

• Track program performance and contribute to post-launch reviews and continuous improvement efforts.  

Qualifications  

Required  

• Experience in product marketing, technical marketing, solutions marketing, developer relations, sales engineering, product management, business development, or related go-to-market roles.  

• Hands-on coding experience with   Python   and familiarity with   SQL, JSON, and YAML .  

• Experience building,   modifying , or   demonstrating   AI applications, workflows, proof-of-concepts, or technical solutions.

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