Specialist, Global Campaigns

About this role

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja , the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

We're looking for a commercially curious Specialist, Global Campaigns to join our e-Commerce and DTC team. This is a hands-on role supporting the planning, execution, and optimization of campaigns that drive traffic, conversion, and revenue across our direct-to-consumer channels worldwide.

This role will work at the intersection of trading, content, and performance — helping turn the global commercial calendar into well-executed, data-driven campaigns that deliver against growth targets. You'll collaborate across markets and functions, bringing a blend of creative thinking and analytical rigor to your work.

Responsibilities

Campaign Planning & Execution

• Support the planning and execution of global DTC campaigns across key promotional moments, seasonal peaks, and always-on activity.

• Help translate the global commercial trading calendar into clear, timely campaign briefs that align messaging, offers, and channels.

• Coordinate campaign timelines, asset delivery, and stakeholder sign-off to keep execution running smoothly across markets and touchpoints.

• Work with performance marketing, CRM, social, and content teams to deliver integrated, multi-channel campaigns.

Trading & Commercial Focus

• Work closely with the eCommerce trading team to align campaigns with stock availability, pricing strategy, and margin targets.

• Help maintain the promotional calendar, keeping pricing, discounts, and partner activations accurate across markets.

• Help identify opportunities to drive incremental revenue through upselling, cross-selling, and product bundling.

Performance & Optimization

• Monitor and report on campaign performance against KPIs including revenue, conversion rate, ROAS, and customer acquisition cost.

• Support the testing and optimization of campaigns — trialing messaging, offers, creative, and channel mix to improve results.

• Prepare clear, regular performance updates for the wider team.

Collaboration & Process

• Work closely with creative, trading, performance, and brand teams to help keep campaigns cohesive and commercially effective across regions.

• Contribute to improving campaign workflows, processes, and ways of working to increase team efficiency.

• Stay informed on eCommerce trends, competitor campaigns, and platform innovations, sharing ideas with the team.

W h at You’ll Bring

Attributes & Skills

• 1–3 years' experience in campaign execution, eCommerce marketing, or a related discipline — ideally within a consumer brand or DTC environment.

• A solid working knowledge of the eCommerce and DTC landscape, including promotional planning, digital trading, and channel dynamics.

• Ability to support multiple campaigns at once and deliver to deadlines in a fast-paced, multi-market environment.

• A data-driven mindset, with experience interpreting performance data and drawing out useful insights.

• Strong organizational skills and attention to detail.

• A strong communicator and collaborator, comfortable working across markets and functions.

• Commercially curious — motivated by growth targets and energized by finding smarter ways to hit them.

• Comfortable using tools such as Excel, Google Analytics, and campaign management or CRM platforms.

Salary and Other Compensation: The annual salary range for this position is displayed below. Factors which may affect starting pay within this range may include geography/market, skills, education, experience and other qualifications of the successful candidate.

The Company offers the following benefits for this position, subject to applicable eligibility requirements: medical insurance, dental insurance, vision insurance, flexible spending accounts, health savings accounts (HSA) with company contribution, 401(k) retirement plan with matching, employee stock purchase program, life insurance, AD&D, short-term disability insurance, long-term disability insurance, generous paid time off, company holidays, parental leave, identity theft protection, pet insurance, pre-paid legal insurance, back-up child and eldercare days, product discounts, referral bonus program, and more.

Pay Range $65,900 — $96,700 USD

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. To gether, we won’t just launch products— we’ll disrupt entire m

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