Senior Product Marketing Manager

About this role

COMPANY OVERVIEW

LucidLink is the file streaming platform for large-file workflows. We give teams and tools instant access to data in the cloud, so work starts right away, anywhere. No downloads, no syncing, no VPNs. What began as a faster way to open huge media files is now a platform spanning streaming from existing storage, on-site acceleration, web and mobile access, and a developer layer that connects agents to the filespace, all with zero-knowledge security and enterprise governance built in. More than 4,000 companies — including Adobe, Spotify, Warner Bros, and Paramount — and 100,000 users in over 150 countries stream more than 100 petabytes with LucidLink, and the Television Academy has recognized us with an Engineering, Science & Technology Emmy Award. Founded in 2016 by storage industry veterans, we are headquartered in San Francisco with an engineering office in Sofia, Bulgaria, and remote employees across North America, Europe and Australia.

REASONS TO JOIN LUCIDLINK:

- Tackle big challenges: You’ll have the chance to solve complex, high-stakes problems that redefine how teams collaborate globally. By starting with the Media & Entertainment industry and expanding into data-intensive sectors, you’ll gain deep insight into cutting-edge technologies and play a role in shaping the future of global workflows.

- Values-led culture: Our values don’t just exist on paper—they guide every decision and interaction. You’ll thrive in an environment where integrity, innovation, and empathy are at the core of how we operate, empowering you to grow personally and professionally.

- Hypergrowth journey: Joining a company with rapid growth means unparalleled opportunities for advancement, learning, and being part of an exciting journey toward unicorn status. You’ll experience the adrenaline of startup speed combined with the satisfaction of building something truly impactful.

- Immediate impact: At LucidLink, your work will matter—immediately. You’ll be part of a tight-knit team of 230+ builders working at startup speed, where your ideas and actions will create tangible, exponential results that contribute to our collective success.

- Comprehensive benefits: We believe in investing in our people. With flexible PTO, a competitive salary, stock options, and full health coverage, you’ll feel supported both professionally and personally while enjoying a strong work-life balance.

ROLE OVERVIEW

At LucidLink, we build a cloud-native file streaming platform that enables distributed teams to work with massive files in real time. Our technology sits close to the infrastructure layer and is used in performance-critical, workflow-heavy environments.

As our Senior Product Marketing Manager you’ll be a technically fluent, hands-on product marketer responsible for translating LucidLink’s APIs, integrations, and platform capabilities into clear positioning, use cases, and go-to-market strategies that drive adoption and commercial impact.

This role sits at the intersection of Product, Engineering, Sales, Solutions Engineering, and Marketing, helping shape how LucidLink’s platform story is understood by developers, IT and platform teams, partners, and enterprise buyers.

KEY RESPONSIBILITIES

- Develop a strong working understanding of LucidLink’s platform capabilities, APIs, integrations, and technical workflows through close collaboration with Product, Engineering, Solutions Engineering, and customers.

- Define positioning and messaging for LucidLink’s platform capabilities, developer experiences, and integrations, translating technical depth into clear value for both technical and business audiences.

- Own end-to-end go-to-market for platform capabilities, including API enhancements, developer-facing features, integrations, and technical use cases.

- Create technical use-case marketing that shows how customers can automate workflows, integrate LucidLink into existing systems, and extend the platform through APIs and tooling.

- Partner with Product, Engineering, Web, and Documentation teams to improve discoverability and clarity of LucidLink’s platform capabilities across our website, product surfaces, and developer documentation.

- Build internal sales and solutions enablement that helps the field explain how the platform works, where it fits, and how customers should think about adopting it.

- Help shape the foundations of LucidLink’s platform marketing motion, establishing frameworks for launches, messaging boundaries, and platform storytelling as this capability evolves.

REQUIRED QUALIFICATIONS

- 5+ years of product marketing experience in B2B SaaS, particularly with technically complex products such as infrastructure, platforms, APIs, developer tools, or enterprise software.

- Proven experience bringing technical capabilities to market, such as APIs, integrations, platforms, SDKs, or other developer-facing functionality.

- Strong technical fluency and comfort working with concepts such as APIs, authentication models, integrations, developer documentation, and system architecture.

- Demonstrated ownership of go-to-market strategy and execution for technical features or capabilities.

- Experience translating deep technical capabilities into clear messaging and narratives for both practitioners and enterprise decision-makers.

- Experience collaborating closely with Product Managers, Engineers, Sales, and Solutions Engineering to shape launches and influence product direction.

- Comfortable operating in fast-moving environments with ambiguity, helping define processes and frameworks as the product and platform evolve.

YOU’RE PROBABLY NOT A FIT IF …

- Your experience is primarily in brand, content, or lifecycle marketing without owning product go-to-market or technical positioning.

- You haven’t worked with developer-facing products, APIs, integrations, or platform capabilities.

- You’re uncomfortable engaging with technical audiences such as dev

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