Senior Growth Marketing Manager, Strategic Accounts

About this role

RevenueCat removes the headaches of building and scaling in‑app subscriptions. Since graduating from YC’s S18 batch we’ve grown into the default monetization platform for mobile: we’re in >40% of newly shipped subscription apps, we process $12B+ in annual purchase volume, and we help everyone from a solo dev in Brazil to the OpenAI mobile team understand and grow their revenue.

We’re a remote‑first crew of 150+, spread across 25+ countries, and guided by values we actually practice: Customer Obsession, Always Be Shipping, Own It, and Balance. If you want your work to touch hundreds of millions of end‑users (and help the developers behind them get paid), you’ll fit right in.

THE ROLE

We’re hiring a Senior Growth Marketing Manager, Strategic Accounts to help RevenueCat speak to, engage, and build pipeline with established consumer apps.

This role borrows ideas from ABM, but it's fundamentally different from traditional enterprise marketing. RevenueCat is a product-led, inbound-first company with a lean, technical sales team. Rather than supporting a large outbound sales organization, you'll help determine who we should target, why they should care, and how we earn their attention.

We’re a marketing-led, inbound-first company with a lean, technical sales team. Our sales motion is consultative by design: engineers and account managers helping product, engineering, and growth teams understand the tradeoffs of app monetization, not pushing people through a generic enterprise SaaS sales process. Your job is to create the kind of campaigns, experiences, and account-specific moments that make the right people want to talk to us.

You’ll work closely with Cameron https://www.linkedin.com/in/c-mcallister/, our sales team, events, content, product marketing, and RevOps to build the next version of strategic account marketing at RevenueCat.

We already know many of the accounts we care about. We already have a strong market position. We have thousands of engaged contacts in our CRM and a history of creative campaigns, events, data reports, and account-based plays that have worked (and plenty that haven’t). Now we need someone to turn that raw material into a more deliberate, repeatable, and creative pipeline engine for larger apps.

On any given day, you might be dissecting the monetization flow of a top-grossing fitness app, turning State of Subscription Apps data into a private benchmark report for a target category, vibe-coding a personalized landing page for a strategic account, or building an AI workflow that turns account signals into a useful sales play.

A campaign that you run at RevenueCat should not feel like a campaign that most other SaaS companies are running. If it looks like a generic template with a “book a demo” CTA, we probably don’t want to do it.

WHAT YOU’LL BE RESPONSIBLE FOR

BUILDING THE STRATEGIC ACCOUNT ENGAGEMENT ENGINE

We know who most of the "big apps" are. Your job is to help us understand what they care about, how to reach them, and what RevenueCat can uniquely help them do.

You'll help map, prioritize, segment, and activate target accounts across the consumer app ecosystem: health and fitness, productivity, education, AI-native apps, dating, media, streaming, gaming, and other categories where monetization complexity is a real challenge.

The best opportunities aren't defined by firmographics alone. You'll look for signals that suggest RevenueCat can create value (things like: rapid growth, changes in monetization strategy, web billing adoption, pricing or paywall experimentation, hiring patterns, product launches, or increasing operational complexity) and use those signals to prioritize where we invest our attention.

You'll care about what monetization model an app uses, how mature its subscription strategy is, whether it is testing web funnels, what its paywall experience looks like, and where RevenueCat might credibly help.

DESIGNING CAMPAIGNS WORTH PAYING ATTENTION TO

You’ll architect campaigns that feel useful, researched, and hard to ignore.

We are not looking for “Dear {{First Name}}, noticed you work at {{Company}}.”

Instead, this could mean building a category-specific benchmark experience for scaled fitness apps, creating a personalized “what we’d test next” page for a target account, sending a private data readout to a growth leader, or helping design an invite-only discussion for product and engineering leaders dealing with the operational messiness of app monetization at scale.

EARNING MINDSHARE AND TRUST WITH THE “BIG APP” ECOSYSTEM

Big apps are different beasts.

They often have subscription infrastructure already. They may have built internal tooling years ago. They may have different teams owning app store billing, web checkout, product catalogs, pricing experiments, reporting, lifecycle campaigns, and support. They may not want to rip and replace anything. They may be interested in RevenueCat precisely because we can now help them add value around their existing setup through products like web funnels, remote paywalls, and more robust product catalog management.

You’ll become one of the people internally who lives and breathes this world. You’ll address what established apps care about, where they struggle, what they misunderstand about RevenueCat, and what messages actually earn attention from product, engineering, and growth leaders.

PARTNERING CLOSELY WITH SALES

You’ll work directly with Chris https://www.linkedin.com/in/chrisfree/, Amanda https://www.linkedin.com/in/amadaras/, and the sales team to turn field feedback into better campaigns.

That means listening to what prospects are actually asking, understanding where deals get stuck, identifying which objections are perception problems versus product gaps, and building targeted plays that open doors or accelerate active conversations.

BUILDING AI-NATIVE GTM WORKFLOWS

Our ABM foundation is functional, but fairly simple. That is part of the opportunity.

You’ll hel

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