Senior Field Marketing Manager

About this role

About Amperity—Why This, Why Now

Most customer data is a lie by omission.

Every consumer brand wants to know its customers. Unfortunately, almost none actually do. Data is scattered across a dozen systems, half of it contradicts the other half, and "insights" teams are forced to act on incomplete guesses. We started Amperity ten years ago because that gap—between what a brand believes about its customers and what is true—is the most expensive problem in the industry, and nobody had solved it.

With a lot of hard work and a little bit of luck, we did. Our patented identity resolution takes billions of messy, conflicting records and resolves them into an accurate picture of a real human being—in hours, not months. That’s not a feature; it’s the foundation everything else stands on. It’s why more than 400 brands —like Alaska Airlines, Wyndham Hotels & Resorts, DICK’S Sporting Goods, Virgin Atlantic, and Brooks Running—trust us with the one thing they can’t afford to get wrong, and why IDC named us a Leader in the category in 2026.

Now we’re doing something harder. We’re rebuilding Amperity as an AI-first company—not bolting a chatbot onto old software, but putting agents at the center of how customer data actually gets used. We shipped the industry’s first identity resolution agent, then the first enterprise Customer Data Agent that turns a plain-language question into a live segment without waiting on an engineering queue. The bet underneath all of it is simple, and we think it’s correct: The potential of AI will not be realized for a brand until it’s grounded and activated against a true, unified view of the customer. The market at-large is focused on intelligence, and we are focused on being the ones who can make it trustworthy.

So here’s the honest pitch. If you want a tour of a category that’s already been figured out, this isn’t it. If you want to help decide what the next version of an entire industry looks like—alongside people who are remarkably exceptional at what they do, solving a problem that requires deep, sustained focus—this is one of the few places that work exists. Our goal is to build a highly impactful, generational business.

We measure our success by one standard: whether what we build moves the business. Return on cognition, not return on hype. If that’s how you want to be measured, we would love to speak with you.

The Role

As a Senior Field Marketing Manager, you will serve as the bridge between corporate marketing strategy and field execution, bringing Amperity's campaigns, content, and customer stories to life within strategic prospect and customer accounts.

Reporting to the Sr. Director of Marketing Programs, you will partner closely with Sales, Customer Success, Solutions & Campaigns and Digital Marketing to execute targeted programs that drive account engagement, create pipeline opportunities, accelerate active deals, and support customer expansion.

You will be responsible for developing and executing account-focused and regional marketing programs aligned to company priorities and integrated campaigns. These programs may include executive events, customer roundtables, webinars, industry conferences, partner activations, account-based experiences, and other high-touch engagement tactics designed to strengthen relationships with key buying groups.

The ideal candidate is a collaborative, highly organized marketer who thrives at the intersection of strategy and execution. You understand how to translate broader marketing initiatives into meaningful account engagement and measurable business outcomes.

Interesting Problems

Align Marketing Programs to Revenue Priorities

• Partner with Account Executives and Customer Success Managers to understand territory priorities, target accounts, and growth opportunities.

• Develop account and regional marketing plans that align with company campaigns, strategic initiatives, and revenue goals.

• Execute programs that support pipeline generation, opportunity acceleration, customer engagement, and expansion opportunities.

• Identify opportunities to increase engagement among key stakeholders and buying committees within target accounts.

Execute Integrated Field Marketing Programs

• Activate corporate campaigns within assigned territories and account segments through localized and account-specific programs.

• Execute a mix of in-person, virtual, and hybrid experiences including executive dinners, customer roundtables, webinars, industry events, partner programs, and customer engagement activities.

• Collaborate with Campaigns, Digital Marketing, and Solutions Marketing teams to tailor content, messaging, and experiences for target audiences.

• Manage event planning, logistics, vendors, budgets, and program execution from concept through follow-up.

Drive Account Engagement

• Partner closely with Sales teams to increase engagement within strategic prospect and customer accounts.

• Develop targeted outreach and engagement programs leveraging content, events, customer stories, executive connections, and partner relationships.

• Support account-based marketing initiatives through coordinated field activation and personalized experiences.

Collaborate Across the Go-To-Market Organization

• Serve as the primary field marketing partner for assigned sales teams.

• Work closely with Customer Success to support customer advocacy, retention, and expansion initiatives.

• Collaborate with partner teams to execute joint marketing programs and events.

• Provide field insights and customer feedback to Campaigns, Solutions Marketing, and leadership teams.

Measure and Optimize Performance

• Track and report on program performance, account engagement, event effectiveness, influenced pipeline, and return on investment.

• Analyze results and make recommendations to improve future programs and investments.

• Maintain visibility into program outcomes and communicate results to key stakeholders.

About You

• 5 years of exper

Similar jobs

• Senior Field Marketing Manager — Assorthealth · Remote
• Senior Field Marketing Manager — Socure · Hybrid - Miami, FL
• Senior Field Marketing Manager — Snowflake · SE-Stockholm-MSO
• Senior Field Marketing Manager — Sentilink · Remote
• Senior Field Marketing Manager — Horizon3ai · Remote
• Senior Field Marketing Manager — Checkr · Denver, Colorado, United States; San Francisco, California, United States
• Senior Field Marketing Manager — Sardine · Austin, Texas
• Senior Field Marketing Manager — Otterai · Mountain View, CA; San Francisco, CA