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Senior Account Executive / Director, Sales - Kansas City
Meredith
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About this role
Job Title Senior Account Executive / Director, Sales - Kansas City Job Description About The Position | Major Goals and Objectives and Location Requirements: We are seeking a high-impact sales professional to drive revenue growth across new and existing accounts. This role is designed to flex between a Senior Account Executive and Director, Sales based on candidate experience, strategic capability, and leadership scope. The ideal candidate is a results-driven seller who can both execute day-to-day revenue generation and, at the senior level, lead strategic account development and large-scale partnerships.
As Senior Account Executive or Director, Sales you will leverage a robust portfolio of products and solutions, with the D/Cipher platform and team at the forefront. D/Cipher is a People Inc. proprietary intent targeting platform—to help advertisers make informed media buying decisions both on and off People Inc. content. This is an exceptional opportunity for a proven sales leader who can balance strategic partnership development with the hustle of territory building.
About The Position’s Contributions: Weight % Accountabilities, Actions & Expected Measurable Results:
55% Revenue Growth & Client Management • Own and achieve annual revenue targets ($3MM+ for SAE level; $5MM+ for Director level)
• Manage and grow a portfolio of existing and developmental accounts
• Sell integrated advertising and digital solutions aligned to client objectives
• Build strong relationships with agencies and direct clients
• Identify upsell and cross-sell opportunities across full product portfolio
• Deliver ongoing campaign performance reviews and optimization strategies
20% New Business Development • Prospect and develop new business across B2B and B2C categories
• Conduct outreach through meetings, presentations, events, and networking
• Build and maintain a healthy, active sales pipeline
• Engage decision-makers to uncover business challenges and position solutions
10% Strategic Selling & Insights • Leverage data, research, and industry insights to inform sales approach
• Develop customized, impactful proposals and presentations
• Translate client marketing needs into actionable strategies
• Position offerings effectively within the competitive landscape
10% Cross-Functional Collaboration • Partner with internal teams (planning, marketing, research, ad ops, account management)
• Contribute to development of integrated media plans and sales materials
• Ensure seamless execution of client campaigns
5% Reporting & Operations • Maintain accurate pipeline, forecasting, and performance tracking
• Provide regular updates on revenue, opportunities, and account status
• Complete reporting requirements in a timely manner
Additional Responsibilities (Director-Level Scope) • Leads both revenue and strategic account growth
• Shapes account and territory strategy
• Engages C-suite and enterprise-level decision-makers
• Structures complex, multi-year partnerships
• Influences cross-functional direction and priorities
• Assess market potential and shape territory strategy
• Represent the organization at industry events and leadership forums
• Develop and execute long-term account growth strategies
• Mentor junior sales team members where applicable
• Provide strategic input on product positioning and go-to-market efforts
About The Team | The Team and/or Brand: D/Cipher is People Inc.’s in-house Media platform and activation team, fueled by the rich user engagement data of People Inc., the nation’s largest publisher. D/Cipher helps advertisers make informed media buying decisions on and off People Inc. content.
The D/Cipher team provides a single point of contact for multi-platform, customized, and targeted advertising solutions. From research and strategy to execution and analysis, the team offers a comprehensive suite of digital products, services, and integrated opportunities designed to efficiently and effectively reach audiences in select markets.
The Role’s Minimum Qualifications and Job Requirements: Education: • College degree preferred, or equivalent work experience.
Experience:
Senior Account Executive • 5-7 Years of Ad-Tech solutions selling as well as relevant digital media sales
• Proven track record of sales success, often exceeding $3MM-$5MM, and development of effective sales presentations.
Director, Sales • 10+ years in Ad-Tech solutions selling, digital advertising sales, account management, or media partnerships with proven territory leadership
• Demonstrated track record managing $5MM+ in annual revenue with a history of exceeding goals
• Experience working with agencies (holding companies and independents) and direct brand clients
• Proven success in new business development with the ability to break and grow six and seven-figure accounts
• Deep understanding of programmatic advertising, intent targeting, and audience-based marketing
• History of cultivating C-suite relationships and presenting to senior executives
Specific Knowledge, Skills, Certifications and Abilities: • Business development specialist with demonstrated ability to grow client and agency relationships through prospecting and deep organizational engagement
• Strategic thinker with strong business acumen and consultative, insight-driven sales approach
• Exceptional presentation, communication, and interpersonal skills
• Self-starter capable of working independently while collaborating across teams
• Highly driven and entrepreneurial with a passion for success and a strong work ethic
• Excellent organizational, multitasking, and problem-solving abilities
• Ability to thrive in a collaborative, competitive, and fast-paced environment
• Professional demeanor with strong customer service skills
• Valid U.S. driver’s license required.
Approximate Travel Requirement: 40%
It is the policy of People Inc. to provide equal employment opportunity (EEO) to all persons regardless o
Salary insight
The midpoint of this range ($140k) is about 56% above the median disclosed salary for Kansas City roles listed on ForgeApply ($90k across 227 jobs).
See full Sales salary data for Kansas City →
Based on live postings with disclosed pay on ForgeApply; refreshed daily. Not an estimate of this employer's offer.
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