Salesforce Lead - Germany, or India

About this role

Storyblok is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era. It empowers you to deliver structured and consistent content everywhere: websites, apps, AI search, and beyond.

Marketers get a visual editor with reusable components, in-context preview, and workflows to launch fast and stay on brand. Developers have freedom to use their favorite frameworks and integrate with anything through the API-first platform. Brands get one source of truth for content that is accurate, flexible, and measurable.

Legendary brands like Virgin Media O2, Oatly, and TomTom use Storyblok to make a bigger, faster market impact. It’s Joyful Headless™, and it changes everything.

WHAT IS IN IT FOR YOU

You will be joining a growing company where you can contribute to many “firsts”. Plus these benefits:

• Monthly remote work stipend (home internet costs, electricity). Home office equipment package right at the start (laptop, keyboard, monitor…)

• Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding

• Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays

• Personal development fund for courses, books, conferences, and material

• VSOP (Virtual Stock Option Plan)

• The annual international team-building trip, quarterly and monthly online get-togethers

• As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules

• An international team that loves to have fun at work and works hard together to accomplish shared goals

JOB SUMMARY

Storyblok is hiring a Salesforce Lead to own Salesforce architecture, execution, governance, data quality, integrations, and release discipline across our GTM workflows. This techno-functional owner moves from business process to system design, build coordination, release control, data quality, reporting impact, and user adoption, owning Sales Cloud and core CRM objects, Pardot / Account Engagement, DealHub CPQ integration, lead-to-cash and quote-to-cash workflows, routing, campaign and lifecycle data, permissions, integrations, and documentation. The role also leads future platform evaluation for Salesforce Data 360, Salesforce Marketing Cloud Advanced, Adobe Marketing Cloud, Oracle Responsys, and related CDP needs, and, if a platform is selected, leads implementation planning and execution with RevOps, Marketing Operations, Data, Finance, Legal, vendors, and external partners.

ESSENTIAL JOB FUNCTIONS

• Salesforce architecture and GTM systems governance

• Own Salesforce platform architecture across GTM workflows, objects, fields, permissions, automations, integrations, and release control.

• Translate RevOps, Marketing Operations, Sales, Customer Success, Finance, and Data requirements into clean system design and controlled execution.

• Maintain governance for new fields, objects, flows, validation rules, permission sets, integrations, reporting dependencies, and documentation.

• Sales Cloud and core CRM ownership

• Own system design for leads, contacts, accounts, opportunities, activities, campaigns, lifecycle stages, routing, renewals, expansions, and customer handoffs.

• Support lead-to-cash workflows with clear ownership, required fields, source logic, stage rules, assignment logic, and adoption checks.

• Monitor CRM completeness, data freshness, duplicates, routing failures, and workflow friction that creates manual workarounds.

• Pardot, Account Engagement, and marketing workflow support

• Partner with Marketing Operations on Pardot or Account Engagement, campaign data, lifecycle stages, scoring inputs, consent, routing, attribution support, and funnel reporting.

• Maintain the Salesforce-side architecture for marketing-to-sales handoffs, campaign member data, source fields, conversion logic, and reporting quality.

• Keep current marketing workflows stable while future marketing cloud and CDP options are evaluated.

• Future Data 360, SFMC Advanced, Adobe, Oracle, and CDP evaluation

• Lead the requirements, scorecard, architecture review, vendor comparison, data governance review, and implementation readiness plan for future customer data and marketing cloud decisions.

• Evaluate Salesforce Data 360, Salesforce Marketing Cloud Advanced, Adobe Marketing Cloud, Oracle Responsys, and related CDP needs against GTM use cases, data model, activation, consent, reporting, integration, cost, and operating complexity.

• If a platform is selected, lead implementation planning and execution with clear phases, owners, risks, testing, migration, enablement, and adoption metrics.

• DealHub CPQ integration, data quality, releases, and adoption

• Own Salesforce-side integration quality for DealHub CPQ, including quote data, approval sync, product lines, opportunity fields, order handoffs, and reporting impact.

• Run release management with intake, solution design, testing, regression checks, deployment, communication, documentation, and adoption tracking.

• Partner with Data on source-to-report logic so Salesforce, warehouse, Finance, and leadership reporting stay aligned.

EDUCATION AND EXPERIENCE

• Bachelor's degree in Information Systems, Computer Science, Business, or a related field, or equivalent practical experience.

• 6+ years in the Salesforce ecosystem, including hands-on administration and solution / architecture ownership in a GTM or Revenue Operations context.

• Salesforce certifications strongly preferred (e.g., Administrator, Advanced Administrator, Platform App Builder; Sales Cloud Consultant or Application Architect a plus).

• Hands-on experience with Sales Cloud, core CRM objects, declarative automation (Flow), permissions, and release / change management across environments.

• Experience with Pardot / Marketing Cloud Account Engagement and marketing-to-sales workflows, and with CPQ tools (DealHub or comparable) across lead-to-cash and quote-

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