Product Marketing Manager - MSP

About this role

At Arctic Wolf, we're not just navigating the cybersecurity landscape - we're redefining it. Our global team of dedicated Pack members is driving innovation and setting new industry standards every day. Our impact speaks for itself: we've earned recognition on the  Forbes Cloud 100, CNBC Disruptor 50, Fortune Future 50, and Fortune Cyber 60  lists, and we recently took home the  2024 CRN Products of the Year  award. We’re proud to be named a Leader in the IDC MarketScape for Worldwide Managed Detection and Response Services and earning a Customers' Choice distinction from Gartner Peer Insights . Our Aurora Platform also received CRN’s Products of the Year award in the inaugural Security Operations Platform category. Join a company that’s not only leading, but also shaping, the future of security operations. 

Our mission is simple: End Cyber Risk. We’re looking for a Product Marketing Manager to be a part of making this happen.

About the Role Arctic Wolf seeks a Product Marketing Manager who is passionate about explaining the business value of our solutions with a can-do attitude and infectious energy to support our growing Managed Service Provider (MSP) channel. This individual takes pride in their storytelling skills and thinks deeply and thoughtfully about messaging and positioning, B2B cybersecurity trends, and market research, so they can best position our solutions to our MSP Partners. On top of that, they’re never satisfied with the status quo and push to get better every day. They expect to lead market growth at Arctic Wolf by speaking to customers, creating personas, and launching products and promotions. Cross-functional work is in the ideal.

Responsibilities • Communication Skills : As a natural storyteller, you regularly take a technical concept and translate it into meaningful business value for a cybersecurity audience.

• Messaging and Positioning : You enjoy developing value-based stories that catch a buyer’s attention. You regularly develop solution positioning and corresponding messaging that uniquely differentiates a company versus the competition.

• Market Research and Intelligence : You are an expert on asking the right questions to uncover who buyers are, how they buy, and their buying criteria and translating your knowledge into helpful content to enable across company teams.

• Product Launch : You enjoy leading Go-To-Market product launches for maximum business success especially across Sales, Marketing, and Partners working with Product Management and Program Management. You know how to manage launch plans and timelines, communications, training, sales enablement, and deliverables for your solution.

• Sales and Marketing Content Development : Bring your writing and analytics prowess, you deliver compelling content to empower marketing and sales. You’ve created collateral like datasheets, solution briefs, blogs, and presentations before and enjoy enabling sales with talk tracks and internal tools to support the selling process.

• Project Management : You leverage deep industry experience in cybersecurity and the MSP channel to go from strategic planning to actionable vision in order to execute growth strategies for our MSP channel.

Who You Are • Proven experience taking products from conception to market launch in the cybersecurity industry

• Ability to be flexible on a day-to-day basis with task priority and manage parallel deliverables effectively when required

• Superior project management and presentation skills

• Advanced interpersonal skills with superior relationship building capabilities

• Exceptional interviewing and listening skills

• Excellent verbal and written communication skills

• Demonstrated success marketing to and through a partner channel

• Strong grasp of cybersecurity principles and enterprise IT infrastructure

Minimum Qualifications ​​ • Bachelor’s degree in engineering, english, social sciences, business or marketing

• 3+ years of B2B cybersecurity product marketing

• Ability to travel, passport required

Preferred Qualifications • MBA

• 1-2 Years of experience in Security Operations solutions as a product marketer

• Direct Experience with a range of cyber security solutions for Managed Service Providers, such as Endpoint Security and Managed Detection and Response

On-Camera Policy • To support a fair, transparent, and engaging interview experience, candidates interviewing remotely are expected to be on camera during all video interviews.

• Being on camera fosters authentic connection, improves communication, and allows for full engagement from both candidates and interviewers.

• We understand that technical, bandwidth, or location-related challenges may occasionally prevent video use. If this applies, candidates are required to notify us in advance so we can explore appropriate accommodations.

About Arctic Wolf At Arctic Wolf, we foster a collaborative and inclusive work environment that thrives on diversity of thought, background, and culture. This is reflected in our multiple awards, including Top Workplace USA (2021-2025), Best Places to Work – USA (2021-2024), Great Place to Work – Canada (2021-2024), Great Place to Work – UK (2024), and Kununu Top Company – Germany (2024-2026) . Our commitment to bold growth and shaping the future of security operations is matched by our dedication to customer satisfaction, with over 7,000 customers worldwide and more than 2,000 channel partners globally. As we continue to expand globally and enhance our technology, Arctic Wolf remains the most trusted name in the industry.

Our Values    Arctic Wolf recognizes that success comes from delighting our customers, so we work together to ensure that happens every day. We believe in diversity and inclusion, and truly value the unique qualities and unique perspectives all employees bring to the organization. And we appreciate that—by protecting people’s and organizations’ sensitive data and seeking to end cyber risk— we get to work in

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