Product Manager, Consumer

About this role

WHO WE ARE

Imprint helps the world's best brands grow the lifetime value of their customers. We started with co-branded credit cards and rebuilt them to be smarter, more rewarding, and brand-first. We partner with companies like Crate & Barrel, Rakuten, Booking.com http://Booking.com, H-E-B, Fetch, and Shell to launch modern credit programs that deepen loyalty, unlock savings, and drive growth. But the card is just the beginning. We combine advanced payments infrastructure, intelligent underwriting, and deep customer data to create delightful and personalized experiences for members as well as efficient and profitable relationships for our brand partners. Our robust technology and world-class operations allow us and our brand partners to offer powerful financial products without becoming a bank.

In the U.S., co-branded cards alone account for over $300 billion in annual spend, and most still run on decades-old legacy bank systems. Imprint is the modern alternative: flexible, embeddable, and built for how people actually pay today. Backed by Kleiner Perkins, Thrive Capital, Ribbit, and Khosla Ventures, we're building a world-class team to redefine how people pay and how brands grow. If you want to move fast, solve hard problems, and own real outcomes, we want to meet you.

ABOUT THE ROLE

As a Product Manager on our Member Experience team, you will build the consumer experiences that make Imprint the platform powering the most rewarding relationships between brands and their customers. These experiences keep customers coming back, deepen their relationship with the brand, and make them want to spend via Imprint because that’s where they get the most value.

THE OPPORTUNITY

This means earning trust in everyday moments and delighting customers with rewards that actually feel worth it. These are things that legacy issuers treat as a cost center, but Imprint believes this is a deep competitive advantage.

This role is for someone who can look across the consumer experience, find the problems worth solving—whether in onboarding, day-to-day account management, how payments are made, rewards, loyalty, or somewhere we haven’t looked yet—and build solutions that work across partners and products. You’ll bring strong design sense, move fast, and know how to ship quality at speed.

90-DAY SUCCESS OUTCOMES

In the first 90 days, you have:

- Learned the experience cold. Gone deep on Imprint’s consumer experience across partner programs—used it as a real customer, end to end—and pinpointed the gaps, friction points, and inconsistencies that matter most.

- Built real customer depth. Talked to customers, read support tickets and app reviews, and dug into the data. Can articulate what’s broken, what’s loved, and what’s missing—with specifics. Understands where customers lose trust and where they feel delight.

- Shipped something and have more on the way. At least one consumer-facing improvement and a healthy stream of projects headed for launch.

- Formed a point of view on what’s next. A clear, opinionated take on the consumer experiences worth building next—grounded in customer insight, sequenced against the product roadmap, and built to leverage Imprint’s platform. Makes a compelling case for each priority: why it matters to customers, partners, and Imprint.

- Established team rhythm. Breaks ambiguous problems into incremental milestones, keeps teams aligned, and removes blockers without introducing unnecessary process.

YOUR PROFILE

- Solutions-oriented and fast-shipping. Focused on outcomes. Sees a problem, finds a solution, and gets it built. AI-forward by default and uses tools like Claude, Cursor, Figma Make, as a core part of daily work to prototype, iterate, and ship.

- Makes thoughtful tradeoffs. Balances customer impact, business value, engineering effort, and partner needs.

- Deeply customer-obsessed. Reads support tickets unprompted. Talks to customers. Knows what users actually do, not what the persona deck says.

- High design taste. Can diverge and converge on the best solutions. Sweats the details like typography, motion, and friction in a flow. Has shipped consumer work recognized as well-crafted.

- Leads with why. Builds the strategic case, not just the feature. Identifies the highest-leverage opportunities.

- Builds for scale across partners and products. Defaults to “How does this scale to all partners and products?”

- Strong opinions, loosely held. Debates honestly. Disagrees and commits when necessary.

- Acts like an owner. Converts ambiguity into clarity without waiting to be told.

- Measurement mindset. Ties decisions to metrics that represent real outcomes. Leverages the right data to guide decision-making at every stage of the product lifecycle.

QUALIFICATIONS

REQUIRED

- 5+ years of product management experience with a focus on consumer-facing products

- Communicates with clarity. Can explain complex tradeoffs to Engineering, Design, executives, and partners in a way that drives alignment.

- Strong consumer product sense, shipped something recognized as well-crafted.

- Hands-on prototyping with AI-assisted tools; ability to produce near-production code is a plus; knows how to pull in Engineering to go from idea to production-ready.

- Knows how to understand the data behind consumer behavior and use it to inform decisions.

- Mobile-first consumer product experience

NICE TO HAVE

- Experience working in high-growth or early-stage environments

- Experience in fintech, payments, credit products, loyalty, rewards, commerce, or regulated consumer environments

- Background building products that serve diverse customer segments or underrepresented populations

- Deep analytical experience with A/B testing, experimentation frameworks, and analytics tools such as Amplitude, Mixpanel, or similar platforms

LEARN MORE

Learn more about how we build at Imprint on our engineering blog: https://tech.imprint.co/

PERKS

Similar jobs

• Senior Product Manager, Consumer — Mavenclinic · Remote
• Senior Product Manager, Consumer Products — Hinge-health · San Francisco-HQ
• Senior Product Marketing Manager, Consumer — Kikoff · San Francisco
• Product Manager, Consumer Experience — Dorsia · New York City
• Product Marketing Lead, Consumer — Classdojo · Remote
• Sr. Product Manager, Consumer Product — Rdccareers · Austin, Texas, United States
• Senior Product Designer, Consumer — Discord · San Francisco Bay Area
• Hardware Product Manager, Consumer Commerce — Openai · San Francisco