Marketing & Communications Development Program Analyst/Associate

About this role

Position Overview

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success. As a Marketing and Communication Development Program Associate within PNC's Marketing organization, you will be based in Pittsburgh, Pennsylvania.

PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals.  

PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.

Job Description By joining one of PNC’s Development Programs, you can explore your potential through hands-on experience in a professional environment. This is an excellent opportunity to begin exploring your career goals, in addition to growing your skills in key areas. The goal of PNC’s Development Programs is to move analysts and associates from development roles into production roles in one of PNC’s lines of business or corporate function areas .  

The Marketing and Communication (MarCom) Development Program is based in Pittsburgh, PA and is a 12-mo nth program during which associates have the opportunity to rotate through different areas/teams within PNC’s MarCom Organization . The MarCom Organization is non-client facing and provides support to business leaders across PNC .      

MarCom has responsibility for growing the PNC Brand and managing the reputational risk for all of PNC. MarCom is also responsible for internal and external communications and marketing across PNC , providing expertise to PNC’s business leaders and employees , and support ing a customer-centric organization that drive strategic communications , bold marketing , and innovative solutions to support PNC’s business priorities .   

The program consists of rotational assignments, shadow exposures, blended learning opportunities , and mentoring which will enable associates to develop their skills .  While in the program, associates will rotate through MarCom teams in select areas based on the associate’s development program area of focus and business need . Rotational opportunities may be assigned in the following areas:    

• Employee and Executive Communications   

• External Communications  

• Business Communications  

• Brand Marketing  

• Regional Marketing  

• Social Media   

• Growth Marketing  

• Marketing Planning and Operations  

• Marketing Technology and Digital Experience  

Associates will work and network with MarCom professionals at various levels of the organization. Specific job responsibility will vary depending on each rotation within the p rogram, and associates will gain exposure in ma n y different areas within the business.   

Job Profile :  

Participates as an analyst/associate in the line of business development program.   

• Works under supervision to p erform or assist with the core activities of the group by applying knowledge learned to drive business results (e.g. , I nternal or external media or marketing interaction, project support ).   

• Participates in social learning within the organization (e.g. , identifies and networks with business representatives and peers, participates in mentoring, job shadowing and community outreach).  

• Participates in formal learning related to activities and projects.  

• Supports the internal and external customer experience by always providing excellent service ; takes accountability and ensures problem resolution.  

Preferr ed Education and Experience :   

• Preferred business relevant majors (e.g. , Marketing, Digital Marketing, Public Relations, Marketing Research and Analytics, Marketing Management, Social Media Marketing, Integrated Marketing, Digital Communication and Media Arts, Health Communication, Journalism, Professional Communication, Public Relations, and Advertising, Public and International Affairs, Economic and Digital Art, Visual Art ) Minimum GPA 3.0.  

• Roles at this level are filled by recent university / college graduates with little or no professional experience but possessing relevant skills. Includes individuals joining the organization through a corporate development/training program.  

Qualifications

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required certifications/licensures needed to be successful in this position.

Competencies Accuracy and Attention to Detail, Analytical Thinking, Business Acumen, Effective Communications, Flexibility and Adaptability, Information Capture, Products and Services, Project Management, Self-Directed Growth and Development

Work Experience Roles at this level are filled by recent university / college graduates with little or no professional experience, but possessing relevant skills. Includes individuals joining the organization through a Corporate development/ training program. In lieu of a degree, a comparable combination of education, job specific certification(s), and experience (including military service) may be considered.

Education Bachelors

Certifications No Required Certification(s)

Licenses No Required License(s)

Benefits

PNC offers a comprehensive range of benefits to help meet your needs now and in the future. Depending on your eligibility, options for full-time employees include: medical/prescription drug coverage (with a Health Savings Account feature), dental and vision options; employee and spouse/child life insurance; short and long-term disability protection; 401(k) with PNC match, pension and stock purchase plans; dependent care reimbursement

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