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Market Research Analyst
Bpcs
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About this role
Who is Blueprint?
We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and the expertise of our teams, who all have unique perspectives and years of experience across multiple industries. We’re bold, smart, agile, and fun.
What does Blueprint do?
Blueprint helps organizations unlock value from existing assets by leveraging cutting-edge technology to create additional revenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies.
Why Blueprint?
At Blueprint, we believe in the power of possibility and are passionate about bringing it to life. Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams. You’ll focus on solving unique business problems while gaining hands-on experience with the world’s best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds. At Blueprint, you’ll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions. We guarantee you won’t find a better place to work and thrive than at Blueprint.
In This Role
As a Market Research Analyst, you will own the end-to-end execution of quantitative research projects, supporting stakeholders through the full research lifecycle—from survey design and programming to data analysis, reporting, and insight development. You will manage multiple projects simultaneously, ensuring high-quality deliverables, accurate data processing, and timely communication of project progress. This role requires strong expertise in survey methodology, survey programming, data analysis, and reporting, along with exceptional attention to detail and the ability to translate complex findings into clear, actionable business insights.
Key Responsibilities
Survey Design & Programming
• Develop survey questionnaires aligned with research objectives and business questions.
• Apply survey design best practices, including question clarity, logical flow, and bias mitigation.
• Program surveys using platforms such as Qualtrics, Decipher, or similar survey tools.
• Implement advanced survey logic, piping, branching, quotas, and randomization.
• Conduct comprehensive quality assurance (QA) testing to ensure survey functionality and respondent experience.
• Review and refine surveys to improve data quality and research rigor.
Data Processing & Crosstab Development
• Clean, validate, and prepare survey datasets for analysis.
• Code, recode, and structure variables to support reporting requirements.
• Develop and maintain crosstab reports aligned with business objectives and analysis plans.
• Ensure consistency and accuracy across data cuts and key variables.
• Identify, investigate, and escalate data quality concerns, anomalies, or unexpected results.
Analysis & Insights
• Execute analysis plans using descriptive statistics and standard quantitative research methods.
• Analyze survey data to identify meaningful trends, patterns, and key differences across audience segments.
• Validate findings against research hypotheses and business expectations.
• Highlight actionable insights and recommend areas requiring further investigation.
• Support stakeholders with clear, evidence-based interpretations of research findings.
Reporting & Deliverables
• Create research reports, presentations, and summaries that communicate key findings effectively.
• Translate complex data into concise, actionable insights.
• Develop charts, tables, and visualizations that simplify information for business audiences.
• Incorporate stakeholder feedback and iterate on deliverables as needed.
• Ensure all outputs meet quality standards and are delivered on time.
Project & Timeline Management
• Manage execution timelines across multiple research projects simultaneously.
• Monitor project milestones and proactively communicate risks, delays, or dependencies.
• Recommend mitigation plans when project challenges arise.
• Maintain organized documentation, files, datasets, and project outputs.
• Ensure deliverables are completed accurately and within established deadlines.
Cross-Functional Collaboration
• Partner with stakeholders and research team members to refine study objectives and methodologies.
• Support research reviews to improve survey quality, analytical rigor, and business relevance.
• Ensure research outputs align with stakeholder needs and strategic priorities.
• Contribute to process improvements that enhance research efficiency and quality.
Required Qualifications
• 2–5+ years of experience in market research, consumer insights, analytics, or a related field.
• Experience designing and drafting quantitative survey questionnaires.
• Strong survey programming experience with Qualtrics, Decipher, or comparable platforms.
• Proficiency with survey logic, branching, quotas, randomization, and QA testing.
• Advanced Excel skills, including pivot tables, crosstabs, and data cleaning techniques.
• Experience analyzing large-scale survey datasets.
• Working knowledge of SPSS, R, or similar statistical analysis tools.
• Experience developing research reports, presentations, and data visualizations.
• Strong analytical and problem-solving skills.
• Exceptional attention to detail and commitment to data accuracy.
• Ability to manage multiple projects and competing deadlines simultaneously.
• Excellent communication skills with a proactive approach to stakeholder engagement and risk managem
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