Market Leader – New Center Opening (Mission Viejo)

About this role

About Lucid

At Lucid, we are creating exceptional mobility experiences through innovation to drive the world forward. Built on Lucid’s proprietary technology and software-defined vehicle architecture, our award-winning vehicles bring our “Compromise Nothing™” approach to the global automotive market. That means refusing to choose between performance and sustainability, design and engineering, ambition and integrity. In Lucid Air and Lucid Gravity, we have designed and built vehicles that have redefined their segments, combining exceptional range, performance, design, and expansive space in a single experience.

We achieve this through deep vertical integration, with design, engineering, and production happening in-house across our global offices and manufacturing facilities. Our teams come from industries around the world, united by a shared commitment to excellence. By refusing to settle, you can help redefine what’s possible and shape the future of mobility.

Lucid is excited to announce the grand opening of our brand-new Studio and Delivery location in Mission Viejo, California (28471 Marguerite Pkwy, Mission Viejo, CA 92692).

This new location reflects our continued investment in delivering a world-class customer experience and expanding Lucid’s presence throughout Southern California. We are building a talented team of sales and delivery professionals who are passionate about creating exceptional customer journeys, fostering meaningful relationships, and accelerating the adoption of sustainable transportation. Join us at an exciting time as we launch this new location and help shape the future of Lucid’s retail and delivery operations from day one.

Our Market Leaders are strategic seasoned retail professionals and naturally charismatic leaders. In this role, you will be responsible for leading the overall performance and outbound marketing efforts of the local or regional market. The Market Leader has management and oversight for the Lucid studio in a retail environment.

You will be challenged to lead your team through training, coaching, motivating, goal setting and sales performance. You will be tasked with creating marketing and event opportunities in your local market that will maximize Lucid’s brand exposure and create more Lucid owners.

You will be measured by your ability to achieve targets and accountable for overall market operations, increasing brand awareness, driving optimal team performance, team development, and maintaining store operations. To succeed at Lucid, you must be results driven, action oriented, and hard working. You have a passion for and the ability to create exceptional customer experiences. 

BUSINESS HEALTH

• Demonstrates a business owner mindset with the ability to analyze sales reports and identify business trends, and market opportunities and develops a plan to capitalize on.

• Stays abreast of micro and macro market developments such as grass root marketing opportunities and wider economic conditions that will influence your local market or region.

• Develop sales and marketing strategies in order to meet or exceed targets such as identify local marketing and event opportunities to drive sales.

• Drive for excellence in all areas of business focused on reaching expectations for respective location.

• Can identify technical, operational, and organizational roadblocks and provide proposed solutions.

• Generate and analyze reports on sales, expenses and other KPIs.

MARKET DEMAND GENERATION

• Ownership of aligned market and growing Lucid’s market share and oversees deployment of retail marketing program.

• Identify , plan and execute compelling and efficient marketing plans aimed at generating increased awareness and sales in local market or region.

• Develop, support, and evolve Lucid’s brand awareness and image at the retail level in order to drive quality traffic and awareness to our sales studios.

• Manages marketing and event budget and is responsible for vendor management, local spending and KPIs.

CUSTOMER EXPERIENCE

• Responsible for how the customer will experience and interpret the Lucid brand through marketing and branding efforts.

• Ensure every customer touchpoint creates customer advocacy.

• Manage escalations quickly and effectively.

EMPLOYEE ENGAGEMENT

• Inspirational and motivational leader , possess a strong operational skillset and is dedicated to providing exceptional customer experiences through the lens of efficiency.

• Career pathing: Define team and individual goals and implement employee development programs.

• Studio Talent: Identify high potential talent through hiring process and effectively identify and develop succession plan for current and future talent needs of the business.

• Resolve all people and safety issues in a timely and effective manner, collaborating with Human Resources and appropriate teams effectively.

• Ownership of team and set individual goals, ensuring processes and routines are conducive to building pipeline and creating owners in order to reach studio goals.

• Assist with daily operations as needed.

Qualifications:

• Bachelor’s degree or equivalent experience

• 8+ years of team sales management experience with proven track record to meet or exceed goals

• Automotive experience preferred

• Experience making data driven decisions and holding the studio accountable to KPI’s

• Proven experience elevating a brand through marketing and event efforts with measurable, quantitative results

• Experience leading sales management and driving results through others

• Experience in a start-up or new product launch environment in an ambiguous retail environment

• Ability to prioritize multiple projects and adhere to business-critical deadlines

• Excellent written and verbal communication skills

• Effective and proven approach to sales and sales operations

• Impeccable attention to details

• Acts with urgency and champions excellence in all company objectives

• Ability to develo

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