Lead Account Executive

About this role

About Darkroom

Darkroom is the leading next-generation growth marketing firm engineering the brands of tomorrow. Founded in 2017, we set out to redefine what a modern agency could be, by replacing the inertia of legacy advertising behemoths with a model built for speed, intelligence, and measurable impact.

At our core, Darkroom is a human services company powered by Shadow, a universal AI commerce layer that integrates executive-level strategy with proprietary agentic technology. This fusion enables our teams to deliver outsized returns by enhancing creative output, operational efficiency, and revenue generation across every stage of the customer journey.

Our track record speaks for itself: billions in attributable revenue driven across e-commerce marketplaces, media networks, DTC ecosystems, and social commerce platforms. Every engagement feeds into our proprietary data infrastructure, enabling a continuous feedback loop that accelerates growth, improves margins, and compounds results across our client portfolio.

What began as a boutique design studio has evolved into one of the fastest-growing private companies in America (Inc. 5000) and among the most effective performance media agencies of the 2020s (Varos). Our founders were recognized by Forbes 30 Under 30 for advancing the intersection of technology, marketing, and advertising, cementing Darkroom's role as a defining player in the future of media innovation.

ABOUT THE ROLE

The Account Executive, Commerce Growth owns a new-business revenue number across Darkroom's commerce practice: Amazon (marketplace management and retail media), TikTok Shop and social commerce, Retention Marketing (email, SMS, lifecycle), and Digital Products (GEO / AI-search, SEO, CRO, web builds, and web support).

You lead with the marketplaces. Amazon and TikTok Shop are where your hunt starts - these are a couple of the highest-intent entry points in the market right now, and the fastest route into a brand's commerce P&L. Retention and Digital Products are how you widen the deal: once you are inside a brand's commerce operation, you are the person who sees that their email program is flat, their PDPs do not convert, and they are invisible in AI search - and who scopes and closes that work too.

You are a commercial, closer-minded operator who builds a book through partnerships, industry events, and targeted outreach - and who also fields and closes the inbound that arrives in your practice. You will become the person the market associates with Darkroom's commerce offering: at the conferences, in the platform partner ecosystems, and in the rooms where these deals get done.

You will also own the upsell and cross-sell motion for your departments - working the existing client base alongside our Managing Directors and Will Margaritis (SVP, Strategy) to identify and close expansion into your services.

This is a high-accountability role with clear revenue KPIs and uncapped commission that rewards self-sourced pipeline. If you want to own the commerce practice, build a durable network, and close tech-enabled marketing services you believe in, this is the role for you.

Location: NYC strongly preferred.

YOUR PRACTICE

You own new business and expansion across four service clusters. The first two lead; the second two attach.

Lead with:

- Amazon - marketplace strategy and management, catalog and content, Amazon Ads / retail media, and DSP.

- TikTok Shop & Social Commerce - shop setup and operations, affiliate and creator-led selling, live and Spark Ads-driven commerce, and the adjacent social marketplaces as they mature.

Attach and expand into:

- Retention Marketing - email, SMS, and lifecycle (Klaviyo and the broader retention stack).

- Digital Products - GEO / AI-search optimization, SEO, conversion-rate optimization, web builds, and ongoing web support.

You will build deep fluency in all four, the platforms behind them, and the buyer in each - so that when a brand says "we're getting killed on Amazon," "we need to stand up TikTok Shop before Q4," or "our email program is flat," you are already scoping the deal. You will also carry the Shadow story into these conversations, since our AI commerce layer is a material part of why brands choose us over a category specialist.

WHAT YOU'LL DO

Primary - Source and close new business, marketplace-first

- Own a quarterly new-business number across the commerce practice, led by Amazon and TikTok Shop.

- Build and work a partner ecosystem as a durable referral engine - Amazon and TikTok Shop partner networks, Shopify Plus, aggregators and brand holdcos, 3PLs and logistics partners, marketplace tooling, plus Klaviyo, retention and CRO tech, and AI-search / SEO platforms for your attach services.

- Represent Darkroom at industry events and conferences in your practice (Amazon Accelerate, Prosper Show, unBoxed, TikTok Shop and creator-commerce summits, Shoptalk, eTail, K:BOS, BrightonSEO / MozCon, MAICON and emerging GEO/AEO events), and build the local/in-market relationships that surface deals.

- Develop and pursue a named target ("whale") list of brands that fit the commerce practice, alongside a category focus defined during your first 30 days (subscription, fashion, beauty, CPG, etc.).

- Field and close inbound that arrives in your practice.

- Run a deliberate attach motion on every new deal: land the marketplace engagement, then scope retention and digital products into the same relationship rather than leaving it for later.

- Lead the full commercial process: scoping, pricing, proposal, and close.

- Work with our marketing team to understand inbound strategy across content creators, SEO, and other deal sources.

Primary - Own the upsell & cross-sell motion

- Run a standing weekly expansion meeting with the Managing Directors of your departments and Will Margaritis (SVP, Strategy), where you work the client base for upsell and cross-sell opportunities and drive the flagged d

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