Influencer & PR Coordinator

About this role

About Nanit:

Nanit is moving families beyond overwhelm by transforming how parents understand their baby's early years. We combine advanced AI, real-world data from billions of sleep hours, and clinical expertise to deliver the clarity and confidence every parent deserves. Trusted by over one million families and backed by $125M in funding, we're building an entirely new category: predictive parenting intelligence.

Here, your work directly impacts millions of families. Our team of scientists, engineers, and parents is small but mighty - we share a mission to make early childhood easier, healthier, and more connected. If you want to work on technology that genuinely matters, join us.

About the Role:

Nanit is looking for a curious, fast-learning Influencer & PR Coordinator to support our influencer, PR, and brand efforts. This is an entry-level role built for someone who wants to learn the ropes of brand marketing from the ground up, rolling up their sleeves on the day-to-day work that keeps a fast-moving team running smoothly. You'll get exposure to influencer relations, PR support, and brand operations, reporting to the Director, Influencer & PR and supporting the broader brand team.

What You''ll Do:

• Research and identify influencers and content creators aligned with Nanit's brand and audience

• Support outreach to prospective partners, helping build and maintain relationships

• Assist with contracting influencers and creators, keeping agreements organized and on track

• Track outreach and partnership status to keep the team's pipeline current

• Support campaign tracking by monitoring and reporting on influencer and press coverage

• Manage sampling requests from influencers, editors and partners

• Coordinate mailers, ensuring the right products reach the right people on time

• Support PR efforts, including media list upkeep, mailer coordination, and follow-up tracking

• Assist with event planning and on-the-ground logistics as needed

• Help prepare materials and briefs for PR and event activations

• Provide general support to the broader brand team, jumping in wherever needed

• Learn Nanit's brand voice and standards to support consistent execution across touchpoints

Who You Are:

• 1 - 2 years of experience in marketing, PR, or influencer relations

• A fast, curious learner, comfortable picking up new tools and processes quickly

• Strong knowledge of the influencer landscape, with a genuine pulse on culture and what's happening next

• Highly organized and detail-oriented, able to manage multiple tasks and deadlines

• Proactive and ready to roll up your sleeves, no task too small

• Comfortable working in a fast-paced environment with shifting priorities

• Strong written and verbal communication skills

• Collaborative, with the ability to support multiple stakeholders across a team

Why You’ll Love Working Here:

• Hybrid in office schedule

• Remote work from home month in August

• Flexible PTO (we trust you to take the time you need)

• Equity options so you can share in our growth

• Paid parental leave for all new parents

• Employee discounts on Nanit products

• Work from home stipend

• Monthly team events

EEO, Salary and Location:

This is a hybrid role that will require prospective candidates to be in our NYC 2-3 days per week

Salary Range: $70,000 to $80,000 + plus equity and benefits. The base pay is one component of Nanit's total compensation package, which may also include access to healthcare benefits, a 401(k) plan, short-term and long-term disability coverage, and basic life insurance. Ultimately, in determining your pay, we'll consider your location, experience, and other job-related factors.

We are proud to be an equal opportunity employer. We provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, veteran status, or any other protected class.

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