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In-House Journalist
Airgarage
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About this role
About AirGarage
AirGarage is on a mission to bring real estate online, starting with parking.
We replace broken parking machines, fragmented software, and manual, labor-intensive operations with a unified, data-rich operating system for parking real estate. We handle everything it takes to run and optimize a parking asset: payments, dynamic pricing, enforcement, license plate recognition, analytics, and more.
By building all of our technology in-house, we are able to deliver a magical experience for drivers while providing real-time visibility and revenue increases of 20-50% or more for real estate owners. That’s why national real‑estate leaders like Hines and Greystar, as well as technology companies like Meta, partner with AirGarage to optimize their parking facilities.
AirGarage uses datapoints like real-time occupancy, local events, weather, driver behavior, competitor pricing, and more to bring true intelligence to real estate owners’ assets for the first time.
We’re investing aggressively to make the physical world legible to a digital system: cameras, sensors, and software that generate a firehose of real-time data about the world around us. That data fuels models and algorithms that allow us to optimize performance at each property while giving owners the clarity and control they’ve never had before.
Before you can optimize an asset, you need to observe it. Before you can observe it, you need to bring it online.
We are starting with the $131 billion US parking real estate market because it is one of the most offline and mismanaged commercial real estate asset types. 26% of the land area in the median American urban core is dedicated to parking.
We are backed by top tier investors including Headline Growth, Andreessen Horowitz, Floodgate, Founders Fund, Abstract Ventures, and angel investors who have founded or worked at companies like Uber, Opendoor, Flexport, and more.
Want to learn more about AirGarage and the problem we're tackling?
Check out these podcasts: https://www.youtube.com/watch?v=AU0NkDK51E4 https://youtu.be/_8aM6NQHYiE?si=p5WIujBWUA1sG-b7
THE ROLE 💼
You'll be AirGarage's first dedicated editorial hire, reporting to the Head of Marketing. Your job is to build an editorial engine that does real commercial work: an owned publication that property owners actually want to read, a quarterly data report program that earns press coverage and generates pipeline, and a steady output of stories that make AirGarage the most interesting voice in parking and commercial real estate.
This is a journalist's job inside a company. You'll find stories in our data, or start with a hunch and pull the data to prove it. You'll get people on the record: portfolio owners, asset managers, city parking directors, economists, and convince them to say something worth quoting. You'll package what you find for three audiences at once: our own readers, journalists who might cover it, and prospects who should become customers.
You'll work with AI tools daily. Part of the mandate is building the data report program into something largely automated, where your time goes to judgment, interviews, and narrative rather than production mechanics.
WHAT YOU WILL DO 📊
Own our publication. Build and run a high-production-value owned publication on a monthly or quarterly cadence. Each edition anchors on something nobody else has: a standout interview, an original data finding, a story from inside the industry. You own the the reporting, the writing, and the production.
Run the data report program. Turn our proprietary parking data into a recurring quarterly report that earns coverage and drives leads. Design the program so AI handles the heavy lifting on analysis and production, with your editorial judgment on what the story is and why it matters.
Interview people worth listening to. Identify the most interesting people in commercial real estate, parking, mobility, and urban policy. Convince them to talk to you. Conduct interviews that produce quotes and insights people share.
Earn media coverage. Package our data findings and stories into pitches journalists actually open. Build relationships with reporters covering CRE, proptech, and cities. You don't need a PR background, but you need to know what makes something newsworthy because you've been on the receiving end of bad pitches. Even better if you can create workflows that help automate the minutiae of outreach.
Run founder and company social. Turn interviews, data findings, and company stories into content for our CEO's LinkedIn and company channels. You'll have a transcript pipeline and AI tooling to work from; your job is making it sound like a person, not a brand.
Contribute to SEO and GEO content. Write content and help design systems that help us rank in search engines and gets cited by LLMs, grounded in the same original data and reporting as everything else you make. You’ll have a more technical partner here.
WHO YOU ARE 🦚
- You've worked as a journalist, editor, or researcher, or you've done editorial work that holds up next to someone who has (4-8+ Years of Experience preferred). You can share published work that proves you find stories other people miss.
- You're comfortable in a dataset. You don't need to be an analyst, but you can look at data, notice the anomaly, and know whether it's a story or a data entry error.
- You're a strong interviewer. You prepare, you listen, you ask the follow-up question, and you get people to say the interesting thing instead of the safe thing.
- You write clean, direct prose, and you can shift registers: longform feature, data report, LinkedIn post, media pitch.
- You use AI tools and want to learn more and build workflows with them, not resist them. You think about AI as a tool, not a replacement for your judgment.
- You're commercially minded. You understand that this content exists to generate brand awareness and demand.
- You're scrappy. This is a build-it-your
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