Executive Director Sales – athenaFlex

About this role

Join us as we work to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

Position Summary  

Join   athenaFlex   as the Executive Director, Sales, and lead the growth strategy for a portfolio of healthcare technology solutions that help customers improve operational and financial performance. This role   is responsible for   driving bookings growth, revenue performance, pipeline development, and sales execution across both prospective and existing customer accounts. The Executive Director, Sales leads a team of sales professionals and works closely with Marketing, Product, Research & Development, Solution Design, and Customer Success teams to deliver solutions that meet customer needs and business   objectives . This role is   athenaFlex -based and reports to the General Manager.  

About the Team  

The   athenaFlex   team delivers technology and services that support healthcare organizations in managing administrative, financial, and operational workflows. The team partners closely with Product, Research & Development, Marketing, Solution Design, Customer Success, and other business functions to develop, position, and support solutions that address customer needs. Team members   leverage   CRM platforms, forecasting tools, market insights, and customer engagement data to guide decision-making and drive growth. Together, the team is focused on delivering value to customers while supporting the continued expansion of the   athenaFlex   business.  

Essential Job Responsibilities  

• Lead and develop an 11-member sales organization responsible for achieving annual bookings and revenue   objectives   across the   athenaFlex   product portfolio, including   aIDX ,   aEDI ,   aGM ,   aPractice , and   aFlow .  

• Develop and execute sales strategies that support new customer acquisition and growth within existing customer accounts.  

• Drive pipeline generation and demand creation in partnership with Marketing to support sustainable business growth.  

• Collaborate with Solution Design, Product, Research & Development, and Customer Success teams to deliver customer-focused solutions.  

• Provide market feedback and customer insights to influence product strategy and future solution development.  

• Manage sales forecasting, pipeline visibility, and performance reporting to support business planning and decision-making.  

• Establish territory and account plans that   identify   and prioritize growth opportunities across customer segments.  

• Optimize   resource allocation and sales processes to improve execution and revenue outcomes.  

• Foster a performance-driven environment through coaching, accountability, and clear expectations.  

• Demonstrate and promote effective use of AI tools to improve productivity, decision-making, forecasting accuracy, and operational efficiency across the sales organization.  

Additional Job Responsibilities  

• Support strategic planning initiatives related to revenue growth and market expansion.  

• Contribute to annual budgeting, headcount planning, and business performance reviews.  

• Represent   athenaFlex   in customer, industry, and partner engagements as needed.  

• Evaluate market trends, competitive activity, and customer feedback to inform business strategy.  

• Partner with leadership teams to   identify   opportunities for process improvement and operational effectiveness.  

• Mentor emerging sales leaders and support succession planning efforts.  

• Participate in special projects and other business initiatives as assigned.  

Expected Education & Experience  

• Bachelor's degree or equivalent combination of education and relevant experience.  

• Significant experience   leading B2B sales teams in technology, software-as-a-service (SaaS), healthcare technology, or related industries.  

• Demonstrated success achieving bookings, revenue, and growth   objectives .  

• Experience managing both new business acquisition and existing customer expansion strategies.  

• Experience leading sales teams of comparable size and complexity.  

• Strong understanding of consultative sales methodologies and enterprise sales cycles.  

• Experience partnering effectively with Marketing, Product, Research & Development, and Customer Success organizations.  

• Proven ability to build, develop, and   retain   high-performing sales teams.  

• Experience   operating   within matrixed organizations and collaborating across multiple stakeholder groups.  

• Healthcare technology or SaaS industry experience preferred.  

• Experience   leveraging   AI-enabled tools to enhance productivity, business decision-making, and operational performance preferred.  

Expected Compensation $175,000 - $297,000 The base salary range shown reflects the full range for this role from minimum to maximum. At athenahealth, base pay depends on multiple factors, including job-related experience, relevant knowledge and skills, how your qualifications compare to others in similar roles, and geographical market rates.  Base pay is only one part of our competitive Total Rewards package - depending on role eligibility, we offer both short and long-term incentives by way of an annual discretionary bonus plan, variable compensation plan, and equity plans.  

About athenahealth

Our vision: In an industry that becomes more complex by the day, we stand for simplicity. We offer IT solutions and expert services that eliminate the daily hurdles preventing healthcare providers from focusing entirely on their patients — powered by our vision to create a thriving ecosystem that delivers accessible, high-quality, and sustainable healthcare for all.

Our company culture: Our talented    employees — or athenistas, as we call ourselves — spark the innovation and passion needed to accomplish our vision. We are a diverse group of dreamers and do-ers with unique knowledge, expertise, backgrounds, and perspectives. We unite as missi

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