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Director of Sales Enablement and Development
Nerdwallet
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About this role
NerdWallet Small Business is the go-to financial resource for small businesses. We’re here to help entrepreneurs achieve their financial goals and grow businesses as big as their aspirations. As a catalyst for smart financial decisions, our combination of proprietary technology and financial expertise provides business owners with tailored solutions based on their unique needs and eligibility—helping them prosper, create more jobs, and, ultimately, grow the economy.
For our Director of Sales Enablement & Development role, we’re looking for a leader who can build and scale a high-performing sales organization. This is an opportunity to shape how our sales team hires, ramps, and executes—driving measurable impact on performance and revenue.
This is not a traditional L&D role. You will own how our sales team performs—who we hire, how fast they ramp, how well they close, and how consistently they win. You’ll design the system that turns raw talent into top producers—and you’ll be in the trenches making it happen.
If you’re the type who:
- Gets frustrated watching average reps stay average
- Believes most training is too soft, too slow, and too theoretical
- Obsesses over conversion rates, talk tracks, and closing behavior
- Wants direct accountability for revenue outcomes
…this role is built for you.
WHERE YOU CAN MAKE AN IMPACT:
Build a High-Performance Sales Engine
- Design and run a L&D strategy focused on revenue impact—not participation
- Raise the bar on what “good” looks like across the entire sales org
- Hold the line on performance standards
Upgrade Talent at the Source
- Partner with recruiting to define who gets in—and who doesn’t
- Build interview processes that filter for closers, not talkers
- Continuously tighten hiring criteria based on real performance data
Create a Ruthless Onboarding & Ramp
- Build onboarding that produces productive reps fast—or exposes misses early
- Cut time-to-productivity without lowering the bar
- Make ramp a proving ground, not a checkbox
Coach in the Trenches
- Run live call reviews, deal breakdowns, and skill drills
- Give direct, actionable feedback reps can’t ignore
- Work with underperformers until they improve—or clearly don’t
Turn Data Into Pressure & Progress
- Track conversion rates, pipeline movement, and output like a hawk
- Identify exactly where reps lose deals—and fix it
- Build playbooks based on what actually works, not theory
Systematize Winning Behavior
- Extract what top performers do differently and scale it
- Build repeatable frameworks that drive consistent execution
- Eliminate randomness in performance
Build Stronger Sales Managers
- Turn managers into real coaches—not just forecast owners
- Create accountability systems that actually stick
- Push leadership to maintain high standards
Leverage AI & Tools for an Edge
- Use tools like Gong, ChatGPT, and Claude to sharpen messaging and feedback loops
- Continuously improve how reps learn, practice, and execute
YOUR EXPERIENCE:
- Experience in Business Lending/Lending required
- 5+ years in sales training, enablement, or sales leadership—preferably in high-volume environments
- A track record of measurably improving sales performance (not just delivering training)
- Strong instincts for diagnosing performance issues quickly and fixing them
- Comfort operating in high-pressure, high-accountability environments
- Experience working directly with reps—coaching, correcting, and pushing performance
- Deep understanding of sales execution (not just theory)What makes you stand out:
- Results-oriented mindset with a focus on impact and outcomes
- Strong communicator who delivers clear, constructive feedback
- Comfortable in fast-paced, high-accountability environments
- Bias for action—tests, iterates, and adapts quickly
- Ownership mentality with a proactive approach to problem-solving
WHAT SETS YOU APART:
- You care about results more than process
- You’re direct, honest, and not afraid of hard conversations
- You push people—and expect to be pushed back
- You move fast, test often, and adjust based on what works
- You take ownership when performance is off—and fix it
Bottom Line This role is for someone who wants real ownership of sales performance—not just training programs. If you want to build systems, raise standards, and directly impact revenue, you’ll thrive here. If you’re looking for a softer, purely strategic L&D role—this isn’t it.
WHERE:
- Travel Requirements: We have a strong preference for candidates located in or near Scottsdale, AZ or New York City (Manhattan), as this is a hybrid role requiring regular in-office collaboration. Team members are expected to work from the office closest to their residence a minimum of three days per week.
We believe in the value of in-person connection—especially in a sales environment where real-time coaching and shared learning accelerate development. In addition to the weekly in-office schedule, team members will be required to travel to the opposite office for approximately one week every other month to foster cross-office collaboration, strengthen relationships, and participate in team training and planning.The compensation range for this role reflects a broad spectrum based on factors such as experience, level, and geographic location. Not all candidates will be eligible for the top of the range.
We are open to considering candidates at multiple levels depending on experience:
- Senior Manager: $120K – $235K + Equity
- Director: $140K – $255K + Equity
Final leveling and compensation will be determined based on the candidate’s background and alignment with the role.
WHAT WE OFFER:
Work Hard, Stay Balanced (Life’s a series of balancing acts, eh?)
- Industry-leading medical, dental, and vision health care plans for employees and their dependents
- Rejuvenation Policy – Flexible Vacation Time Off + 11 holidays
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