Director, GTM Enablement, Solution Portfolio

About this role

Your work days are brighter here.

We’re obsessed with making hard work pay off, for our people, our customers, and the world around us. As a Fortune 500 company and a leading AI platform for managing people, money, and agents, we’re shaping the future of work so teams can reach their potential and focus on what matters most. The minute you join, you’ll feel it. Not just in the products we build, but in how we show up for each other. Our culture is rooted in integrity, empathy, and shared enthusiasm. We’re in this together, tackling big challenges with bold ideas and genuine care. We look for curious minds and courageous collaborators who bring sun-drenched optimism and drive. Whether you're building smarter solutions, supporting customers, or creating a space where everyone belongs, you’ll do meaningful work with Workmates who’ve got your back. In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul. So, if you want to inspire a brighter work day for everyone, including yourself, you’ve found a match in Workday, and we hope to be a match for you too.

About the Team The GTM Enablement, Solution Portfolio team sits within Global Customer Operations Enablement and serves as the strategic enablement bridge between upstream product, solution, industry, and go-to-market priorities and the field-facing teams responsible for customer outcomes. Our work is centered on field readiness, knowledge flow, scalable learning strategy, and measurable enablement impact. We design enablement approaches that help sellers, solution consultants, customer success teams, services, support, and partners understand what is changing, why it matters, how to position it, and how to apply it in customer conversations and delivery moments. The team is evolving enablement through an AI-powered, predictable model that combines structured knowledge, self-service tools, digital learning, live interventions, and role-based reinforcement. Our goal is to ensure the right knowledge reaches the right role at the right moment, in a way that improves field confidence, adoption, consistency, and customer impact. About the Role

As the Director, GTM Enablement, Solution Portfolio , you will lead the team responsible for architecting enablement strategies for Workday’s most strategic launches, industry motions, product lifecycle changes, and go-to-market priorities. You will be accountable for translating upstream business strategy into scalable field enablement systems. You will determine what field teams need to know, how readiness should be sequenced, which learning and knowledge modalities are required, how expert knowledge should be structured, and how enablement impact should be measured.  You will lead a team of Solution Portfolio Leads and program owners who design enablement strategies across a complex portfolio of product and solution priorities. You will own the portfolio-level enablement roadmap, influence sequencing and prioritization, set standards for enablement design, and ensure strategic priorities are translated into role-based learning paths, AI-ready content structures, field-ready knowledge assets, and measurable readiness outcomes. This role requires the ability to operate as both a strategic thought partner to senior leaders and an enablement architect for a global field readiness engine.  In This Role, You Will Be Responsible For

Enablement Strategy and Architecture • Set the multi-quarter GTM enablement strategy and roadmap for strategic product, solution, industry, and go-to-market priorities.

• Architect role-based enablement strategies that define what each field audience needs to know, do, say, and apply across the customer lifecycle.

• Design scalable enablement blueprints that include learning outcomes, audience segmentation, sequencing, modality recommendations, reinforcement plans, knowledge structures, and measurement approaches.

• Translate upstream business, product, and go-to-market strategy into clear enablement plans that drive field readiness, confidence, adoption, and customer impact.

• Determine when a strategic priority requires content only, digital learning, live enablement, leader-led reinforcement, certification, guided practice, AI companion support, or another enablement intervention.

Portfolio Leadership and Prioritization • Maintain a single, prioritized view of the GTM enablement portfolio and make trade-off recommendations when launches, industry moments, internal events, and field capacity compete for attention.

• Serve as the strategic enablement intake leader for major launches and business shifts, ensuring priorities are curated, sequenced, and shaped into actionable enablement strategies.

• Partner with peers across enablement to determine the right modality and delivery path for each priority, ensuring enablement investments are matched to field readiness needs.

• Identify portfolio-level risks, dependencies, readiness gaps, and adoption barriers, and provide clear recommendations to senior leaders.

Enablement Content and Knowledge Architecture • Set the standard for enablement content architecture, including consistent Bills of Materials, reusable knowledge components, source-of-truth structures, and global scalability.

• Ensure expert knowledge is captured, organized, structured, and maintained in ways that field teams can easily consume and apply.

• Drive AI readiness for the enablement portfolio by ensuring knowledge assets are structured, sourced, tagged, and maintained so AI companions can deliver accurate and trusted answers.

• Establish standards for how field-ready knowledge should be created, governed, and refreshed across strategic launches and ongoing solution lifecycle moments.

Cross-Functional Partnership • Own the enablement operating rhythm that keeps Product, Marketing, Sales, Solution Consulting, Customer Success, Services, Support, and Partn

Similar jobs

• Director, GTM Enablement Operations — Datadog · New York, New York, USA
• Head of GTM Enablement — Obsidiansecurity · Remote
• Senior Manager, GTM Enablement — Disco · Austin, TX
• Senior Manager, GTM Enablement — Netboxlabs · Remote
• Director, GTM Strategy & Planning — Fivetran · USA - Austin (dbt)
• Director, GTM Strategy & Planning — Fivetran · USA - New York
• Director, GTM Strategy & Planning — Fivetran · Oakland, California, United States, AMER
• Director, GTM Strategy & Planning — Fivetran · Denver, Colorado, United States, AMER