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Director, Digital/Technical Product Management - Digital Commerce

Usaa

San Antonio Home Office I | Tampa Campus | Charlotte, NC - CENTS, US$143k – $274khybrid

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About this role

Why USAA? At USAA, our mission is to empower our members to achieve financial security through highly competitive products, exceptional service and trusted advice. We seek to be the #1 choice for the military community and their families.

Embrace a fulfilling career at USAA, where our core values – honesty, integrity, loyalty and service – define how we treat each other and our members. Be part of what truly makes us special and impactful.

We are proud to support active-duty military spouses. USAA roles may offer remote or hybrid flexibility for active-duty military spouses consistent with applicable policy and business needs.

The Opportunity This role is remote eligible in the continental U.S. with occasional business travel. However, individuals residing within a 60-mile radius of a USAA office will be expected to work on-site four days per week.

Director, Digital/Technical Product Management – Digital Commerce We are seeking a transformative digital product and commerce leader who combines strategic vision with relentless execution. This individual has a track record of redefining customer experiences, challenging conventional approaches, and building the cross-functional alignment necessary to turn innovation into measurable growth.

This leader will sit at the intersection of customer needs, product strategy, technology, data, and innovation, creating digital experiences that accelerate acquisition, deepen engagement, and advance business outcomes. More than a product leader, this individual is a growth strategist who understands how to orchestrate product management, design, engineering, analytics, experimentation, and emerging technologies into a scalable digital growth engine.

The ideal candidate combines vision with execution. They are equally adept at shaping long-term strategy, influencing senior executives, partnering deeply with engineering and design teams, and delivering measurable improvements in digital sales and conversion performance. They bring a passion for innovation, a bias for action, and a proven ability to lead teams through complex digital transformation initiatives.

Property & Casualty (P&C) Digital Sales Function Summary The future of digital acquisition is being reimagined, and we're looking for the leader who wants to help define it.

At USAA, you'll have the opportunity to transform how millions of current and prospective members discover, engage with, and join one of the nation's most trusted brands. As Director, Digital Product Management, you will own the digital products and experiences that sit at the convergence of brand, marketing, and acquisition, crafting seamless, data-driven journeys that turn interest into membership while advancing our mission of serving military members and their families.

This role is about more than optimizing today's customer journey. It's about envisioning and building the next generation of P&C digital experiences. You'll help shape how AI-powered discovery, Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), intelligent agents, conversational interfaces, and AI-enabled quote and bind experiences redefine digital commerce and acquisition. Working across Marketing, Technology, Analytics, Design, and Distribution, you'll create experiences that are intuitive, personalized, and trusted while delivering measurable business impact at scale.

If you're energized by solving complex customer and business problems, unlocking growth through innovation, and building products that influence millions of customer interactions, you'll find a unique opportunity to create meaningful impact while leading through the next wave of digital transformation.

What you'll do: • Attracts, selects, and develops a Digital / Technology Product Management team in the attainment of product and experience goals and objectives. • Manages day to day activities of the P&C Digital / Technology product management team or and actively manages resources to ensure optimal efficiency and effective delivery. • Responsible for P&C  end-to-end technology and digital product management activities for a product portfolio, or product line or group, or a major market segment or ''''vertical'''' market. • Sets new Digital / Technology product strategies and leads team to define product strategy for a P&C product portfolio  and oversees the development, analysis, and alignment of product strategy and roadmaps. • Applies product management expertise in state-of-the-art digital and technology domains. • Improves the P&C business outcomes of the team by injecting strategic and innovative thinking in digital and technology product and service solutions. • Guides teams in implementing data-driven methodologies across multiple channels, including emerging technology and mobility, to optimize end user experiences to drive KPI/KRIs. • Guides team in developing best-in-class practices, tools, and processes to collect data, member feedback, derive insights, and inform product decisions. • Leads team to effectively manage ambiguity, and influence others to drive clarity, solutions, and execution plan among team and stakeholders. • Collaborates with and influences senior leaders, Digital or Technology product managers, developers, vendors, designers and other stakeholders to ensure successful product strategies and product/ feature launches.

What you have: • Bachelor's degree; OR 4 years of relevant education and/or experience. • 8 years Digital/Technology Product Management experience, to include Digital/Technology experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, and/or Research/Testing; OR an Advanced degree and 6 years of Digital/Technology Product Management experience, to include Digital/Technology experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, and/or Research/Testing. • 3 years of direct team leadership • Demonstrated ability to think strategically, communic

Salary insight

The midpoint of this range ($209k) is about 58% above the median disclosed salary for Charlotte roles listed on ForgeApply ($132k across 403 jobs).

See full Product Manager salary data for Charlotte

Based on live postings with disclosed pay on ForgeApply; refreshed daily. Not an estimate of this employer's offer.

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