Digital Marketing Specialist

About this role

Type of Requisition: Regular

Clearance Level Must Currently Possess: None

Clearance Level Must Be Able to Obtain: None

Public Trust/Other Required: None

Job Family: Marketing and Communications

Job Qualifications: Skills: Collaboration, Digital Marketing, Marketing Tools, Web Content Management, Web Marketing Analytics Certifications: None Experience: 2 + years of related experience US Citizenship Required: No

Job Description: GDIT is   seeking   a talented and driven Digital Marketing Specialist to join our growing marketing team. In this role, you wi ll   be responsible   for   managing and enhancing the web presence of a leading technology and mission solutions company and collaborate with cross-functional teams to deliver a seamless and compelling online experience. Together, we will ensure that our website reflects the quality, innovation, a nd   expert ise   that defines our brand.  

MEANINGFUL WORK AND PERSONAL IMPACT

As a Digital Marketing Specialist at GDIT, you will play a meaningful role in shaping one of the most influential digital presences in the government technology sector. You will have the opportunity to work on an industry-leading website,   leveraging   best-in-class tools and the latest digital marketing technologies to drive measurable business impact.   

If you are passionate about staying ahead of digital trends and want your work to directly influence how   a mar ket leader   connects with its   custo mers , part ners and   talent , this role is for you.

• Produce ,   maintain   and edit compelling ,   well-designed   web content   on   our website   using our content management system   (CMS) .  

• Coordinate content input and approvals from stakeholders   ac ross the marketing   team .  

• Maintain current knowledge of SEO, GEO, and AEO trends, algorithm updates, and industry best practices, and serve as an internal resource to advise the team on optimizing web content for search visibility and discoverability.  

• Track and analyze website performance metrics using tools such as Google Analytics   and S EM r us h.   Pr ovide r eporting on website traffic and trends , tied to business impact .  

• Ensure proper UTM tagging and tracking implementation for all campaign-driven web traffic .  

• Use data insights to   identify   optimization opportunities and inform content decisions .  

• Conduct regular website audits to   identify   and resolve   issues ,   updat e   content   an d   ens ure brand   alignment .   

• Document and track website issues and improvement opportunities, providing clear details to support prioritization and resolution.  

• Prioritize and address urgent requests and shifting business needs with a sense of urgency and adaptability.  

• Assist   in special projects as needed related to digital marketing and social media .  

WHAT YOU’LL NEED TO SUCCEED Bring your initiative and drive for innovation to GDIT. The Digital Marketing Specialist must have: • Education : Bachelor of Arts/Bachelor of Science in Marketing or related discipline. • Experience : 2+ years of related experience (or 6+ years of cutting edge marketing technology experience in lieu of degree) • Skills and qualifications: • Ability to manage several   projects   simultaneously   • Exceptional communication   and   project management skills , with   an att en ti on to deta il   • CMS   experience   preferred , especially   Contentful     • Foundational knowledge of SEO   and   generative AI platforms   preferred   • Familiarity with Google Analytics   preferred   • US Person

WHY JOIN OUR TEAM  

• Join an   award-winning   marketing team   at   a   compan y con sisten tly rec ognize d as a t op workplace  

• S up port   high-impact marketing campaigns   for   a m a rket leader  

• Work   on a hig hly   col laborat e team   with   marketing pro fession als you c an learn   from

• Grow your   expertise   using best-in-class marketing t ools and platforms  

• Hybrid worksite  

GDIT IS YOUR PLACE At GDIT, the mission is our purpose, and our people are at the center of everything we do. • Growth : AI-powered career tool that identifies career steps and learning opportunities • Support : An internal mobility team focused on helping you achieve your career goals • Rewards : Comprehensive benefits and wellness packages, 401K with company match, and competitive pay and paid time off • Flexibility : Full-flex work week to own your priorities at work and at home. • Community : Award-winning culture of innovation and a military-friendly workplace

OWN YOUR OPPORTUNITY Explore a career at GDIT and you’ll find endless opportunities to grow alongside colleagues who share your sense of ownership and pride in the meaningful work we do.

The likely salary range for this position is $70,658 - $85,100. This is not, however, a guarantee of compensation or salary. Rather, salary will be set based on experience, geographic location and possibly contractual requirements and could fall outside of this range.

Scheduled Weekly Hours: 40

Travel Required: None

T elecommuting Options: Hybrid

Work Location: USA VA Falls Church

Additional Work Locations:

Total Rewards at GDIT: Our benefits package for all US-based employees includes a variety of medical plan options, some with Health Savings Accounts, dental plan options, a vision plan, and a 401(k) plan offering the ability to contribute both pre and post-tax dollars up to the IRS annual limits and receive a company match. To encourage work/life balance, GDIT offers employees full flex work weeks where possible and a variety of paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave. To ensure our employees are able to protect their income, other offerings such as short and long-term disability benefits, life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance are provided or availab

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