Digital Manager, Business Digital Adoption & Enablement

About this role

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits.

We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve.

Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!

This job is responsible for managing the delivery and health of digital capabilities or processes. Key responsibilities include supporting digital operations including translating business requirements into digital requirements and acceptance criteria, analyzing key performance indicators, product risks and controls, guaranteeing quality through business acceptance testing, and ensuring successful go-to-market. Job expectations include leveraging subject matter expertise and digital acumen to define and deliver solutions that solve business problems.

This job is also responsible for driving client adoption, activation, and utilization of digital capabilities across Business Banking, Global Commercial Banking, and related client-facing organizations. The role is designed for a resourceful, hands-on contributor who can translate defined business priorities into practical sales enablement, activation, and engagement support that helps deliver measurable results. Key responsibilities include leading client adoption campaigns, executing sales enablement strategies, creating scalable tools and resources, identifying and removing adoption barriers, analyzing performance metrics, and partnering across product, technology, sales, and operations teams to help clients realize greater value from existing digital solutions. 

This position is part of the Commercial Digital Strategy team and focuses on accelerating client adoption of digital capabilities by equipping sales teams with the insights, processes, content, and resources needed to effectively position, activate, and expand digital engagement. The role serves as a bridge between digital capability owners and client-facing teams, ensuring that technology investments translate into meaningful client outcomes and business results. The successful candidate will work across the organization (Business Banking, Global Commercial Banking, GPS, Enterprise Credit, Technology, Operations, CashPro, Digital Delivery, Marketing, and related teams) to identify opportunities, close adoption gaps, and drive measurable business outcomes. 

Responsibilities: • Supports delivery of world-class software solutions within time, scope, and budget to provide an enhanced digital experience to clients • Contributes towards operational routines, the day-to-day health of digital capabilities, resolution of defects, routing of complaints, and performance metrics results • Conducts project planning, sprint, and release planning and contributes to the execution of the program vision and roadmap • Performs analysis to capture and report key performance indicators and return on investment of products • Creates presentations and written materials and communicates in an effective and engaging manner to enhance project outcomes • Builds and maintains relationships across stakeholders and partners in order to effectively navigate the bank, ensure successful delivery of assigned work, and secure ongoing support for owned features • Leverages knowledge of the business to make informed decisions at every stage of the product development and sustainment lifecycle • Develop and execute digital adoption and sales enablement initiatives that increase client utilization of existing digital capabilities and platforms. • Create scalable playbooks, training materials, adoption frameworks, and best practices that support relationship managers and other client-facing associates. • Partner closely with Sales, Product, Technology, Operations, Marketing, and Digital teams to ensure successful adoption of strategic digital capabilities. • Identify opportunities throughout the client lifecycle to improve activation, engagement, and long-term utilization of digital tools and services. • Support the development of success metrics, scorecards, and reporting that demonstrate the impact of adoption initiatives and digital investments. • Gather feedback from sales teams, clients, and business partners to identify adoption barriers and inform prioritization of future enhancements. • Create presentations, business cases, and executive communications to share insights, recommendations, and progress against strategic objectives. • Build and maintain strong partnerships across stakeholders to influence priorities, align efforts, and execute initiatives that enhance digital adoption and sales effectiveness. • Independently lead multiple cross-functional initiatives simultaneously, driving projects from concept through execut

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