Creative Director

About this role

Join Goodwin’s Global Operations Team, and make a real impact on a global scale. At Goodwin, we work with some of the world’s most successful and innovative investors, entrepreneurs and disruptors in the life sciences, private equity, real estate, technology and financial industries, and where they converge. As part of the Global Operations Team – all business professionals at the firm – you’ll collaborate with colleagues from varied backgrounds and experiences, fostering an environment where cross-functional learning, networking, and collaboration are at the core of what we do.

Here, we’re not just supporting a law firm; we’re partnering with attorneys and clients to deliver cutting-edge solutions in high-stakes litigation and dispute resolution, world-class regulatory compliance and advisory services, and complex transactions. Our commitment to integrity, ingenuity, agility, and ambition drives us, and we’re proud to have been recognised as the “Best Business Team” by The American Lawyer.

This is your opportunity to grow professionally in a dynamic, global environment, surrounded by forward-thinking peers.

As the Creative Director, you will own and oversee all aspects of Goodwin’s global creative function. You’ll develop a deep understanding of the firm’s brand, and work to elevate and evolve it on a consistent, ongoing basis. You’ll build and lead a best-in-class team to deliver compelling, differentiated, and high-impact creative solutions that elevate Goodwin’s brand and support its strategic priorities. 

What You Will Do:

Creative   and Brand   Strategy  

• Define and lead the firm’s global creative vision, ensuring alignment with brand   and marketing   strategy and business objectives  

• Develop a deep understanding of the Goodwin brand and continuously elevate and evolve its expression across all channels  

• Translate marketing goals into clear, compelling , and novel   creative   solution s  

• Partner with   senior   stakeholders to shape and prioritize creative initiatives that support key firm priorities  

• Own and maintain the firm’s brand guidelines for visual identity and voice and tone; continuously refine and evolve the m   to ensure   they   remain modern, differentiated, and impactful  

Creative Execution  

• O versee   all   creative   design and copywriting projects and initiatives   end-to-end from ideation through execution, with a relentless focus on the details that   distinguish   final outputs from   “ good enough ”   to exceptional  

• Ensure consistency in   visual identity,   voice , and   tone across   all   channels   and formats   spanning   digital, print,   motion / video,   and experiential  

• Lead team in   developing   memorable brand ed   solutions for priority marketing campaigns, events, and initiatives ; collaborate closely with other Marketing & Communications and stakeholder tea ms   to ensure objectives are met  

• Oversee   and manage relationships with   vendors ,   agencies ,   and   offshore   production   resource s to ensure quality, efficiency, and excellence in execution

Team Leadership  

• Lead, mentor, and motivate a high-performing team   across creative disciplines  

• Build, expand, and optimize team capabilities and structure to support the growing scope of the Marketing team and broader department  

• Foster a culture of creativity, collaboration, accountability, and continuous improvement  

• Ensure effective resourcing and workload management across creative projects and priorities  

Operations   and   Process  

• O ptimize creative workflows, processes, and tools to drive efficiency and scalability   in close collaboration with team members in other Marketing functions including Marketing Strategy, Operations, and Technology  

• Introduce new formats, storytelling approaches, and technologies to enhance   

• creative outputs  

• Encourage experimentation and the adoption of new creative techniques , tools, and trends  

Who You Are:

• A visionary creative leader with a strong portfolio of impactful, multi-channel work  

• A strategic , big-picture   thinker who can translate complex business objectives into compelling creative solutions  

• An exceptional communicator and collaborator, able to influence and align stakeholders across all levels  

• A hands-on leader who can both set direction and dive into execution when needed  

• A builder of high-performing teams with a passion for mentoring and developing talent  

• Deeply invested in brand quality, creative excellence, and continuous improvement  

• Detail-oriented, disciplined, and relentless in the pursuit of exceptional work  

• Able to manage multiple projects and deadlines in a fast-paced environment without sacrificing craft or precision  

Other Requirements: • 1 2 + years   of   proven work   experience in   creative   roles,   with   5+ years in a leadership role   overseeing integrated creative functions including design   and   copywriting  

• Bachelor’s degree in design, marketing, communications, advertising, or related field, or equivalent experience  

• Experience building and scaling a creative team  

• In-house/brand-side and   professional services   experience   preferred  

• Experience working within a workflow management tool; Workfront knowledge a plus  

• A portfolio will be requested and is required as part of the application process  

• Occasional travel to other offices   and site visits  

#LI-GK1

Benefits and More At Goodwin, you will discover your next career opportunity with a rewarding compensation package and comprehensive benefits, including: • Health, dental, and vision insurance

• Life and disability insurance

• Retirement & Savings Plan

• Emergency back-up child and adult care

• Paid vacation, sick time off, and holidays

• Professional development and career advancement opportunities

• Employee recognition and reward programs

• Employee wellness and assistance programs

• Employe

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