Corporate BD & Marketing Sr. Specialist

About this role

DLA Piper is, at its core, bold, exceptional, collaborative and supportive.  Our people are the backbone, heart and soul of our firm.  Wherever you are in your professional journey, DLA Piper is a place you can engage in meaningful work and grow your career.  Let’s see what we can achieve. Together.

Summary The Corporate Business Development & Marketing Senior Specialist, supports the business development and marketing efforts of the Corporate practice group, with a focus on Emerging Growth & Venture Capital (EGVC) initiatives working closely with Business Development & Marketing Managers, lawyers, and cross-functional colleagues to drive venture-focused initiatives that enhance client outreach, promote the group’s capabilities, and support day-to-day marketing activity. This individual is detail-oriented, organized, and eager to grow their career in a professional services environment. The Corporate Business Development & Marketing Senior Specialist plays an important role in supporting projects related to pitches and proposals, marketing collateral, CRM and pipeline tracking, directories and awards, and events. They gain broad exposure to key business development and marketing processes, while contributing to a team-oriented, client-focused culture.

Location This position can sit in our Palo Alto, Los Angeles, San Diego, or San Francisco office and offers a hybrid work schedule.

Responsibilities   • Provide comprehensive support for client events, webinars, and sponsorships in the EGVC space and broader Corporate practice, including managing event deliverables (branding, sponsor benefits), coordinating logistics (venue, RSVPs, materials), and liaising with the firm’s Events team to ensure seamless execution and follow-up.

• Assist in executing Corporate practice and EGVC-specific BD initiatives, such as preparing targeted venture capital market content (e.g., startup-focused newsletters or thought leadership pieces) and supporting lateral partner integration by ensuring immediate BD opportunities (client introductions, welcome communications) are carried out effectively.

• Coordinate with cross-functional teams, including design, communications, and digital teams to ensure Corporate and EGVC deliverables are on-brand and delivered on time.

• Collaborate with BD team members and lawyers to assist with pitches, proposals, credential submissions and other client-facing materials and marketing collateral.

• Update and maintain CRM records, track business development activity, and help pull reports or dashboards as needed.

• Analyze market trends, competitor activity, and client developments to support strategy development and benchmark progress.

• Supports and advises on EGVC and other Corporate practice group-related directory and league table submissions and industry awards.

• Maintain experience and matter tracking tools and assist with updates as needed.

• Help support onboarding activities for new lawyers from a BD and marketing perspective.

• Assist with budget tracking and administrative coordination for marketing expenses.  

Desired Skills     The ideal candidate has previous experience in a marketing or business development role within a professional services or law firm setting supporting emerging growth & venture capital (or related transactional practice areas). They have proven ability to manage multiple projects independently and partner confidently with senior stakeholders. They are highly organized, detail-focused, and able to manage multiple tasks simultaneously while meeting deadlines. Strong communication skills, both written and verbal, are essential, as is the ability to collaborate effectively with team members and attorneys. Candidates should have working proficiency in Microsoft Word, Excel, and PowerPoint, and comfort using AI, digital tools and CRM systems. A positive, team-oriented attitude, professional demeanor, and eagerness to learn are critical to success in this role.

Minimum Education              • Bachelor’s Degree in Marketing, Communications, Business or related field.  

Minimum Years of Experience   • 5 years’ experience in marketing and/or business development in a professional services environment.

Essential Job Expectations While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to:   • Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties.

• Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner.

• Provide timely, accurate, and quality work product.

• Successfully meet deadlines, expectations, and perform work duties as required.

• Foster positive work relationships.

• Comply with all firm policies and practices.

• Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing; (b) participating in digital/virtual conference calls; (c) participating in meetings as needed.

• Ability to work under pressure and manage competing demands in a fast-paced environment.

• Perform all other duties, tasks or projects as assigned.  

Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.

Physical Demands Sedentary work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.    

Work Environment     The individual selected for

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