Assistant Campaign Manager

About this role

Job Description

Hello, Blue Hour  

Blue Hour Studios is a social-first content agency formed in 2019 and is an affiliate of Horizon Media. Blue Hour builds community and fandom by playing at the intersection of creators, culture, content, and commerce. The company is headquartered in New York and Los Angeles.  

At Horizon and Blue Hour Studios, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed,   safe   and empowered. We value you and believe that your authentic voice and unique perspective   allows   us to create a more rewarding culture, and experience, together. We hire talented people, challenge them, and give them every opportunity to grow.  

What   You’ll   Do  

55% - Campaign Management  

20% - Reporting & Analytics  

20% - Team Administration  

5% - New Business  

Job Summary  

The Influencer Marketing team   is responsible for   the output of content we create for our brand partners. Combining creator/influencer practices and creative practices allows us to imprint community-driven creativity into every post, partnership,   campaign   or video we create.   

Blue Hour Studios is seeking a creative influencer and creator marketer to join its campaign execution team to support Influencer Marketing projects and   objectives . The   Assistant Campaign Manager   will support creator and influencer programs, working closely with the team to develop proposals and content in collaboration with creators.   They’ll   contract creators, execute campaigns,   assist   with team   administration,   and analyze campaign results. The ideal candidate is passionate about the social ecosphere, actively   participates   within it, and understands the social/digital media landscape (TikTok, Instagram, Twitter, YouTube,   Facebook   and emerging platforms as they arise).   

This role reports into the  Supervisor and works closely in collaboration with them to ensure the quality of all creator-led executions.  

As an Assistant Campaign Manager on the   Influencer   team, you will…  

• Assist   in the execution and production of influencer campaigns with internal and external business partners, including but not limited to:  

• Creation and presentation of influencer lists for client ranking and approval   

• Influencer identification,   outreach   and management  

• Coordination and collaboration with influencers for concepts,   content   and postings   in accordance with   timelines  

• Development of campaign materials for clients and influencers including briefs, timelines, trackers, agendas and more  

• Live influencer content coordination and auditing   

• Management of campaign tools and project management trackers  

• Invoice management and coordination    

• Administrative tasks which include attending account status meetings and note taking, talent briefings, shipping/fulfillment, and   maintaining /organizing campaign assets  

Work closely with team to curate, analyze, and develop post-campaign reporting, including but not limited to:  

• Filing of post-level data including influencer tools, backend   data   and Google sheet management  

• Organization & synthesis of campaign raw data at a granular post-level   

• Development of key learnings and insights from the reporting   

• Development of relevant graphs and charts to illustrate campaign performance   

• Maintain internal insights database ( i.e.   benchmarks)   

• Contribute to case studies for awards, marketing, and presentations  

S upport with team administration, including but not limited t o:

• Vetting, coordination of internal/external meetings   

• Contribute to Horizon’s influencer marketing practice and digital experiences department   

• Participate in internal brand,   influencer   and client meetings  

• Lead and oversee influencer payments and invoicing, working with Accounting Team to coordinate   timely   billing and influencer payments  

Work with the team to develop new business efforts and tactical planning, including but not limited to:  

• Research & develop insights around social media platforms, influencers, competitive brands, and trends to   assist   in the development of new business proposals  

• Organize, schedule, and recap meetings  

• Champion talent/influencer programs across the agency  

Assist   in the development of new business proposals including but not limited to:  

• Identifying   sample influencers  

• Vetting influencers, partners, and technologies with an eye to operational and cost efficiencies   

• Proposal development inclusive of deck building, writing, and organizing relevant materials  

• Competitive, brand and influencer audits  

• Organize, schedule, and recap meetings  

Preferred Skills & Experience  

• Passion for influencer marketing, social media, and pop culture/trends  

• Interest in talent relations, management, or social media marketing   

• Strong understanding of social platforms, strategy, and landscape (Instagram, TikTok, YouTube, Twitch, Twitter, Threads, etc.)  

• Team player, and enthusiastic self-starter who is also extremely innovative, creative,   professional   and resourceful  

• Familiarity with digital reporting, data, and analytics   

• Ability to thrive in a fast-paced environment and handle multiple projects simultaneously   

• Must have strong verbal and written communication skills   

• Strong collaboration skills   

• Ability to manage through   a high level   of ambiguity to actionable recommendations/solutions  

• Very proficient with Microsoft Office (Word,   Powerpoint , and Excel + Google Suite)   

• BA/BS   required   (Communications, Advertising, Marketing, or related field)  

  #BHS #LI-TV1 #LI-HYBRID

Horizon Media is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, nati

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